Online Shopping Trends and Consumer Electronic Products by www.castingnow.co.uk Online Shopping Trends and Consumer Electronic Products www.samstores.com LIST OF CONTENTS Executive Summary 2 Chapter 1: Online Shopping and its Worldwide Popularity 3-5 Chapter 2: Online Shopping and the United States 6-8 Chapter 3: Online Shopping and Consumer Products 9 - 11 Chapter 4: Online Shopping and Consumer Electronic Products 12 - 15 About Us 16 - 17 1 Online Shopping Trends and Consumer Electronic Products www.samstores.com Executive Summary The world has dramatically changed since the inception of technological innovations and information technology. In this modern and technical era of computers, we find the presence of Internet, a modern and reliable way of communication, everywhere. Internet has ended the gap between people and has connected them electronically and virtually. Being the fastest and easiest way of communication, Internet has no left none untouched by its widespread access. Today, individuals and business enterprises remain in touch thanks to electronic communication and they can successfully control their commercial and personal activities in a safe and secure manner. When it comes to selling and purchasing activities, online shopping now plays a vital role in making all commercial activities and transactions successful. Gone are the days when people used to spend hours in buying goods and belongings of their needs. Online shopping has changed the face of trade and commerce and made the process of selling and buying a child's play. Today, we can purchase all sorts of products online without visiting an online store personally. Today, we can shop from online stores having a wide and exhaustive variety of consumer products with just a click on the Internet. With online shopping, we can expect all consumer products whether mobiles or televisions or books or kitchen utensils before our eyes within hours-sitting at home. This eBook covers different aspects of online shopping in the ecommerce industry in the United States as well as some other parts of the world. The book guides thousands of people of all ages with ways that help them know more about the utility and importance of online shopping. The book also puts light on the role of online shopping in selling and purchasing of commercial and consumer electronic products available at online stores. Hopefully, this book will help all readers to better understand online shopping trends for consumer electronic products for households as well as businesses. 2 Online Shopping Trends and Consumer Electronic Products www.samstores.com Chapter 1: Online Shopping and its Worldwide Popularity Tim Berners-Lee took the world by storm with his creation called “World Wide Web” in 1990 and opened the way for online shopping in 1994. Since then, online shopping has reached its apex and has been serving millions of people around the world. Amazon.com and eBay were the first companies that launched their online shopping sites in 1995 and 1996 respectively to make shopping smooth and hassle-free. Being an anatomy of electronic commerce, online shopping brings a consumer close to business and vice-versa making online buying and selling activities easy. It gives consumers an opportunity to purchase commercial goods and services directly from sellers. One of the best benefits of going online is that it serves people without an intermediary service. It connects an Internet user to a right online shop or store that suits his/her specific shopping needs and wants. The facts that make online shopping popular worldwide is the high level of convenience, broader selection opportunities, competitive price and wider reach to crucial information. Business-to-consumer (B2C) and business-to-business (B2B) are the two common types of online shopping. 3 Online Shopping Trends and Consumer Electronic Products www.samstores.com According to the latest Nielsen Global Online Survey on Internet shopping habits, more than 85 percent of the world's online population uses the Internet for purchasing different consumer products and services. The survey also reveals that over 875 million global consumers went online for shopping in last two years. Surprisingly, the number of Internet shoppers increased by 40% in two years. “The Internet is no longer a niche technologyit is mass media and an utterly integral part of modern life. Almost no aspect of life remains untouched by online media. As our lives become more fractured and cluttered, it isn't surprising that consumers turn to the unrivalled convenience of the Internet when it comes to researching and buying products,” said Jonathan Carson, President, International, Nielsen Online. A survey conducted by Nielson Company in March, 2010 titled “Global Trends in Online rd Shopping: A Nielson Global Consumer Report June 2010” shows that 1/3 of global online consumers go for the Internet shopping. The survey also indicates that 79% online European consumers purchase products or services through the Internet 4 Online Shopping Trends and Consumer Electronic Products www.samstores.com Below mentioned is a list of data indicating to the number of global Internet users who shop online. It includes: South Korea 99% UK - 97% Germany - 97% Japan -97% U.S. 94%. Research firm Forrester Research predicts that both the US and European online retail markets will grow at a growth rate of 10% annually. All above mentioned data show that online shopping growth is on a big surge and will turn up at a rapid pace at the global level soon. 5 Online Shopping Trends and Consumer Electronic Products www.samstores.com Chapter 2: Online Shopping and the United States It is quite clear that online shopping has become an important tool for individuals as well as businesses worldwide not only for selling purpose but also for purchasing. When the whole world is rapidly connecting online for shopping purpose, how can the United States lag behind in the online race? Data released by eMarketer depict the number of online buyers in the United States from 2010 to 2016 (in millions). 6 Online Shopping Trends and Consumer Electronic Products www.samstores.com 2010- 136.9 million 2011- 143.8 million 2012- 149.8 million 2013- 156.1 million (expected) 2014- 162.6 million (expected) 2015- 168.7 million (expected) 2016- 175 million (expected) Above mentioned data predicts the possibility of a sharp increase in the number of shoppers who go online for the purpose of shopping. Generally, Black Friday is considered as the beginning of the Christmas shopping season. That is the reason why the popularity of online shopping rises on the occasion of festivals and holidays. It is clear that about 25% of online shoppers do most of their shopping after Thanksgiving Day, about 17% do their shopping on Black Friday and about 9% of shoppers prefer to go online for shopping on Cyber Monday. Vacations are high priority for planned online purchases by Internet users. Almost two-thirds (63%) of US shoppers plan to do a majority of their Christmas shopping online, according to stats from LivePerson. It is also clear that one in three Internet shoppers bought Videos/DVDs/Games in the US. That is why, US-based online retailing corporations EBay and Amazon.com are the largest online sellers in the US. Research firm Forrester Research predicts that the United States online retail industry will be worth $279 billion in 2015. 7 Online Shopping Trends and Consumer Electronic Products www.samstores.com Despite the rising popularity of online shopping in the US and the world, some people prefer to read reviews and testimonials, available online, before making an actual online purchase. Reading online reviews of products and services helps people buy online products confidently. With the reviews, people get a clear picture of features, dimensions, advantages, disadvantages, authenticity and utility of all sorts of consumer products and services available online. 8 Online Shopping Trends and Consumer Electronic Products www.samstores.com Chapter 3: Online Shopping and Consumer Products It is quite clear that consumers are the final users of products and services. It is nothing but the consumers' demand and sellers' ability to supply that give birth to successful buying and selling activities. Online stores are the virtual places where all the types of consumer products are sold via the internet. There, people from all walks of life can make a purchase for mobiles, cameras, home appliances, gifts, games, books, laptops, gifts and apparel. Consumer products are used not only by individuals, family and household for nonbusiness purposes but also by businesses for commercial purposes. A consumer product can be a small pen or iPod or computer. Consumer products and goods can be divided into two major categories: durable and non-durable (perishable). Durable goods are the equipment and apparatus that own a significant life span with a guarantee and warrantee period. These goods are known for their longevity such as machinery, electronic goods and household items. On the other hand, non-durable or perishable goods are purchased for immediate consumption. Food, liquor, drinks, clothing, shoes, and gasoline are the common example of some of non-durable goods. We can also classify different consumer goods in various categories including convenience goods, shopping goods, specialty goods and un-sought goods. 9 Online Shopping Trends and Consumer Electronic Products www.samstores.com There is a huge difference between the traditional and modern way of shopping. In the past, shopping was meant for purchasing goods and belongings by visiting markets personally. There, people used to spend hours and waste their valuable time in finding products of their choice. With changing shopping trends and advent of online shopping at global level, consumers have started going online for purchasing goods and equipment of all sizes and types. Gone are the days when people used to carry bags for the purchasing activities. Today, with just a single click on the keyboard or mouse, you can expect the whole online store before your eyes. Once you are online, you can research, find, choose, pay and receive any product easily. Online shopping gives all an opportunity to find a specific product from the widest and exclusive list of consumer products. Whether people shop for household or commercial products, online shopping helps them save maximum money and get value on all purchases. Online shopping brings a complete store or shop at consumers' doorsteps and allow them get what they want with minimal efforts. By saving maximum time from being wasted, it renders consumers quick and effective shopping solutions. Online shopping is very convenient and can be done by following some easy steps displayed on various shopping sites with the help of Internet. 10 Online Shopping Trends and Consumer Electronic Products www.samstores.com For being an online shopper, it is necessary that he/she should have an access to a computer and a method of payment. Credit cards are the mostly used method of payment in the online shopping. After getting through the complete process of placing an online order and making a payment with popular payment channels, online shoppers can ensure the delivery of final products at their doorsteps within a given time. Billing, cash on delivery, check, cash, debit card, credit cards, electronic money, gift cards, postal money order, wire transfer, delivery on payment and invoice are some of the common payment methods for online shopping payment. After the acceptance of payment for consumer goods and services, online shoppers can ensure the delivery of the sold products or services in different ways such as downloading, drop shopping, in-store pick up, printing out, shipping and will call. An online store can become successful and popular when it overcomes the expectations of the consumers. A consumer always feels happy and satisfied when he/she gets relevant online information about consumer products and services. A safe, secure, user-friendly and integrated online shopping helps sellers build good relationships with its consumers. 11 Online Shopping Trends and Consumer Electronic Products www.samstores.com 12 Chapter 4: Online Shopping and Consumer Electronic Products Mother's day is celebrated to pay respect to our mothers who do so much for us. By sending flowers to your mother on this special day, you can thank her for everything that she has done for you and you can also express your love, respect, care, and gratitude towards her. Sending Mother's day flowers is not at all difficult as most florists have special floral arrangements especially for Mother's Day. If you do not know which flowers and colors are appropriate for Mother's day, you can very well trust your local florist. By buying flowers from an experienced and knowledgeable florist, you can never go wrong in sending the correct Mother's Day Flowers to your mother. If you wish to make your mother really happy, you may send her flowers of her choice. She may like roses, lilies, daisies, tulips, orchids, or any other flower. If you know it, just place the order for the same. She would be glad to know that you are aware of her likes and preferences and remembered it too. As far as the number of flowers is concerned, you may send a few of them or may be a dozen of flowers. It is a matter of personal choice. What is really important is that the flowers are arranged in neat and tidy manner. Each and every flower must be clearly visible and should be arranged creatively so as to leave the recipient spell bound. Online Shopping Trends and Consumer Electronic Products www.samstores.com Consumer electronic products are utility products that are used by consumers in their everyday life. Entertainment, communication and productivity are the three factors for which people go to buy consumer electronic products for their homes as well as offices. That is the reason why online shopping for consumer products is gaining popularity amongst the online shoppers. Under-mentioned is a list of different consumer products shopped by various online consumers globally. It includes: 44% books 36% clothes, accessories and shoes 32% airline tickets/reservations 27% - electronic equipment 26 % - tour hotel reservations 18% - videos/DVDs/games 13 Online Shopping Trends and Consumer Electronic Products www.samstores.com According to data available on Statista.com, e-commerce sales accounted for 82.1% of electronic products and appliances in 2010. Below-mentioned are some of the categories of different consumer electronic products for residential as well as commercial uses. These categories include various electronic products that can be availed on all online stores dealing in electronic equipment and appliances. Some of them include: 220 volt appliances: Kitchen appliances, laundry appliances, air conditioners, outdoor appliances, generators, exercise equipment and cosmetic items. Multi System TV: Multi system LED and LCD TV, wall brackets and stands, pocket LCD TVs, plasma TV, CRT TVs, projectors, TV-accessories, TV/VCR/DVD combo and portable TV. Home video: Region free DVD player, region free Blu ray, copy enhancers, region free DVD recorder, region free portable DVD player, multi system DVD/VCR combo, multi system VCR, DVD accessories and DVD converter. Home audio: Multi system home theater, multi system audio video receivers, multi CD changer, small stereos/IPOD docking speakers, music systems, digital turntable, mixer, controller, headphone and smart wave radio. Transformers-converters-adapters: Voltage transformers, automatic voltage regulator, travel converter, laptop power supply, 220-240 volts power back up unit, 220-240 volts wall receptacle, phone jack adapters, 220 volts extension cords, 220-240 volts surge protectors, AC to DC converters, line regulators and conditioners, plug adapters and cables, power inverters 14 Online Shopping Trends and Consumer Electronic Products www.samstores.com GSM unlocked phones: Tablets, smart phones from Sharp, HTC, Blackberry, Sony Ericsson, Samsung, ASUS, Apple, Videophone, HP, Panasonic, Palm, Acer, Nokia and Motorola. 220 volt power tools: Concrete grinder, lathe machine, soldering guns, blowers, band saws, bench grinders, chop saws, cut-off saws, cordless tools, sander, circular saws, die grinders, straight grinders, compressors and angle grinders. Business-home office: Copiers, pencil sharpeners, cash registers, electric staplers, document binders, projection screens, printers, projectors, laminators, monitors, public address (PA) systems, type writers, fax machines, multifunctional machines and calculators. PAL camcorders: PAL DVD camcorders, flash memory PAL camcorders, PAL professional camcorders, hard drive PAL camcorders and accessories. 110 volts appliances: Cooking appliances, air conditioners, vacuum and floor care, humidifiers, refrigerators, washers, wine coolers, freezers, fans, dryers, washer/dryer combo, dish washer, laundry accessories, cooler and audio videos. Other products: Medical products, PAL video games, memory and storage, NTSE camcorders, GPS sat navigation, NTSC TVs for USA only, phones and fax machines, video conversion, real time aircraft tracking, pocket PC/PDAs, ultra mobile PCs, digital cameras, DVD/CD duplication systems, computer gadgets, 220 volts security systems, digital antenna amplifier and repeater products, optical instruments and language translators. 15 Online Shopping Trends and Consumer Electronic Products www.samstores.com About Us Sam Stores is one of the leading online stores and distributors for all sorts of household electronic products and appliances. We, at Sam Stores, promise to provide our customers the best quality products with consumer friendly pre and post sale services. We commit to offer the best price and the best value on our all sorts of supplies including 110 and 220 volt appliances and power tools, home video and audio, multi system TV, transformers, converters, adapters, GSM unlocked phones, PAL camcorders and business, home and office stationery. Through our Christmas, Black Friday, Cyber Monday and New Year sale, our customers can get a discount of up to 70% on various supplies. We guarantee our customers easy navigation, a very secure online purchase and smooth checkout process. We also offer a variety of convenient payment options to choose from so that our customers can make the payment in a hassle free manner. The payment system used by us protects the personal information of the customers. We also provide toll free technical support before and after the purchase to our valuable clients. 16 Online Shopping Trends and Consumer Electronic Products www.samstores.com Our customers can visit us directly at our showroom or can place an online order using our website via a proper channel. In case of any query, our customers can call us directly on customer care. Our Address: Sam Stores 1500 Midway Ct Suite W8 ELKGROVE Village, IL-60007 Tel - 847-290-1718 Fax - 773-4421566 For order call 1- 800-SAM-9493 1-800-726-9493 Fax your order or your PO to 773-4421566 For any Technical Problem please call us at 847-2901728 For any Shipping related problem or Tracking number please email us at [email protected] or Click on Customer Care. 17
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