TRUST FOR THE NATIONAL MALL THE PROBLEM The National Mall was built to represent the best America has to offer. Its monuments and memorials stand as a testament to our nation’s shared values and ideals, and Americans have exercised their rights on its sacred grounds throughout our country’s history. But hosting 29 million visits each year, combined with federal budget cuts throughout the National Park Service system, have left the National Mall in a state of disrepair with needed grounds and structural repairs, lacking amenities, and even barriers to accessibility. THE SOLUTION Trust for the National Mall was founded in 2007 as the official nonprofit partner of the National Park Service to address these issues as part of an overall effort to restore, improve, and preserve the National Mall. THE HIGHLIGHTS WASHINGTON MONUMENT REOPENING: In 2011, a 5.8magnitude earthquake severely damaged the Washington Monument, causing more than 150 cracks in the monument’s interior and exterior. Patriotic philanthropist David M. Rubenstein generously donated $7.5 million through the Trust for the National Mall to match the funds allocated by Congress to repair the iconic landmark. After 32 months of restoration work, the Washington Monument was officially reopened to the public May 12, 2014. CONSTITUTION GARDENS DESIGN APPROVAL: Located between the Washington Monument and the Lincoln Memorial, Constitution Gardens is a 38-acre park that was originally intended to function as a social space for visitors and the local community. Officially dedicated in May 1976 as a living tribute to our country’s founding, the park stands today as an undeveloped and underutilized failing landscape due to a lack of funding to complete the original design plans. The Trust is undertaking a reinvention of this space through designs that provide state-of-the-art environmental, functional, and operational sustainability. The winning designs, by Peter Walker and Partners Landscape Architecture and Rogers Partners Architects + Urban Designers, were chosen through a national juried design competition. Both the Commission on Fine Arts and the National Capital Planning Commission have unanimously approved the design concept; with the help of private donors, the Trust plans to break ground on Constitution Gardens in summer 2015. COCA-COLA RECYCLING PROGRAM: In partnership with The Coca-Cola Company, the Trust launched the National Mall Recycling Program in 2010 to help improve the beauty of the National Mall while also reducing its environmental footprint. The program, which is the first continuous recycling effort conducted on the National Mall, makes recycling easy and convenient with more than 320 permanent blue recycling bins available to park visitors. As a result of this program, the National Park Service has seen approximately 20 percent of trash collected on the National Mall diverted to recycling. VOLKSWAGEN’S INVESTMENT: In May 2013, the Volkswagen Group of America announced its $10 million gift to the Trust for the National Mall. The donation, which will be granted over a five-year period, will support the collaborative efforts of the Trust and the National Park Service to move forward on the National Mall Plan. Additionally, in July 2014, the Volkswagen Group of America presented the Trust with a 2014 VW Touareg featuring the Trust’s logo that will be used to advance the Trust’s mission of raising awareness and providing hands-on support for the continued restoration of America’s Front Yard. JAPANESE STONE LANTERN PLAZA: In 2013, the Trust managed the construction of the Japanese Stone Lantern Plaza on the Tidal Basin to improve accessibility to the 360year-old stone lantern through the creation of a new pathway and granite plaza that also protects the cherry trees and lantern from soil erosion and compaction. Originally a gift from the United States to Japan, the lantern stands today as both a symbol of the enduring JapaneseAmerican friendship and the centerpiece of Washington’s annual Cherry Blossom Festival. WAYFINDING SYSTEM: A wayfinding and signage system, designed by Hunt Design, was installed on the National Mall in June 2011 to welcome and direct visitors to the more than 50 museums, monuments, and memorials on the 400-acre site. Comprised of 500 signs and directory maps, the wayfinding system has made it easier than ever before for locals and tourists alike to get around the National Mall. The system was one of 18 projects awarded by the 2012 Society for Environmental Graphic Design Global Design Awards program, which honors the top communication designs for the built environment. CONTACT: MacKenzie Babb, Trust for the National Mall [email protected] or 202.688.3765
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