Press release
Expanding the company’s international presence
Bosch opens regional subsidiary in Nigeria
Broadening of activities in West African market
 Long-term growth potential in Africa’s largest economy and most populous
country
 Products to improve the quality of life from all four business sectors Mobility
Solutions, Industrial Technology, Consumer Goods, and Energy and Building
Technology
 Alliance with Nigerian Automotive Council (NAC) to develop technical skills in
automotive aftermarket sector
Lagos, Nigeria – Bosch, a leading global supplier of technology and services,
officially opened a new sales, marketing and service subsidiary in Lagos, the
largest city in Nigeria, on June 9, 2015. Bosch sees Africa in general and Nigeria
in particular as an important long-term growth market. “We see high potential for
our business in Africa. Thanks to its rapidly-growing population, low median age,
increasing middle class, and optimistic economic forecast we expect a significant
demand for Bosch products ‘invented for life’,” said Uwe Raschke, member of
Bosch’s board of management at the opening ceremony of the company’s office in
Lagos. With about 170 million inhabitants, Nigeria is the most populous country as
well the largest economy in Africa. “By opening a location in Nigeria, we’re taking a
decisive step forward in expanding our presence in West Africa,” said Markus Thill,
the Bosch Group’s President for Africa. The company generated sales of some 350 million euros* in Africa in 2014.
Including the new location in Nigeria, Bosch will have a presence in ten African
countries by the end of this year. The company currently employs more than 760
associates in Africa. Depending on the further business development, Bosch plans
to increase this figure in the next years.
Robert Bosch (Pty) Ltd
E-mail
[email protected]
Corporate Communications,
Private Bag X118
Phone
+27 (11) 651-9609
Brand Management, and Sustainability
Midrand, 1685
Fax
+27 (0) 864-050194
Region Africa : Miriam Daepp
SOUTH AFRICA
www.bosch-presse.de
9 June 2015
PI RBAF-NG
RBAF/COM
Focus on food processing, energy, and infrastructure industries
Robert Bosch Nigeria is operating a sales, marketing and service office in Lagos,
covering all of Bosch’s four business sectors Mobility Solutions, Industrial
Technology, Consumer Goods, and Energy and Building Technology. The
company will particularly focus on catering to demand in the food processing as
well as energy and infrastructure industries – working closely with local partners to
ensure the best possible customer benefit and, on a larger scale, the benefit of
Nigeria’s economy and society.
Developing technical skills in automotive aftermarket sector
In October 2014, Bosch set up an alliance with the Nigerian government
organisation National Automotive Council (NAC) in the automotive aftermarket
sector to pave the way for the development of technical automotive skills and the
establishment of a network of automotive workshops in Nigeria. As the number of
cars on Nigerian streets rises, so will the demand for skilled maintenance and stateof-the-art repair workshops. The two partners plan to offer technical training as well
as innovative solutions in the area of workshop and test equipment to the operators
of automotive workshops throughout the country. “Our partnership with the NAC
demonstrates our long-term commitment to Nigeria. Bosch aims to further develop
the technical competences of the local workforce especially in the automotive
industry for the mutual success of the Nigerian industry and Bosch’s business in
this country,” said Thill.
Bosch in Africa
All four Bosch business sectors – Mobility Solutions, Industrial Technology,
Consumer Goods, and Energy and Building Technology – have operations in
Africa. The current focus of the company’s manufacturing activities is South Africa,
where there are two manufacturing sites, in Brits and Midrand. They primarily
manufacture automotive components and assemble packaging machinery. There
are additional regional subsidiaries and representative offices in Egypt and
Morocco. In 2014, Bosch established a presence in the east African market with
the opening of a branch office in Kenya. The company recently also opened
representations in Angola and Mozambique. Furthermore, the opening of a
representation in Algeria, Ghana and Tunisia is planned for later in 2015. Bosch
has been present in Africa since 1906.
Corporate social responsibility in Africa
Bosch actively promotes talented young people in sub-Saharan Africa. In 2008, it
was one of the initiators of Afrika kommt!, an initiative of German industry for junior
managers from sub-Saharan Africa. Since 2008, Bosch has been part of a group
of some 20 companies who offer scholarships to African junior executives so that
they can spend a year in Germany completing a professional training programme.
Since then more than 58 young African have been selected for the programme.
The goal of the programme is to foster mutual exchange and learning between
budding African executives and German companies.
Press contacts:
Ghislain Noumbessy
Phone: Tel. +234 909 299 6832
Email: [email protected]
Miriam Daepp
Phone: Tel. +27 (11) 651 9609
Email: [email protected]
The Bosch Group is a leading global supplier of technology and services. It employs roughly
360,000 associates worldwide (as per April 1, 2015). The company generated sales of
49 billion euros in 2014.* Its operations are divided into four business sectors: Mobility Solutions,
Industrial Technology, Consumer Goods, and Energy and Building Technology.
The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiary and
regional companies in some 60 countries. Including its sales and service partners, Bosch is
represented in roughly 150 countries. This worldwide development, manufacturing, and sales
network is the foundation for further growth. In 2014, Bosch applied for some 4,600 patents
worldwide. The Bosch Group’s strategic objective is to create solutions for a connected life. Bosch
improves quality of life worldwide with products and services that are innovative and spark
enthusiasm. In short, Bosch creates technology that is “Invented for life.”
The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as “Workshop for
Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert
Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for
the company to plan over the long term and to undertake significant up-front investments in the
safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held
by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held
by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership
functions are carried out by the trust. The remaining shares are held by the Bosch family and by
Robert Bosch GmbH.
Additional information is available online at www.bosch.com, www.bosch-press.com,
http://twitter.com/BoschPresse
*The sales figure disclosed for 2014 does not include the former joint ventures BSH Bosch und
Siemens Hausgeräte GmbH (now BSH Hausgeräte GmbH) and ZF Lenksysteme GmbH (now
Robert Bosch Automotive Steering GmbH), which have since been taken over completely.