2015 Media Kit
STUNNING
Simply the finest-looking
B2B footwear fashion
magazine in the market.
AWARD-WINNING
Acknowledged with more than 40 awards
for design and editorial excellence.
ƫƫƫđƫƫĊƫƫđƫƫăćƫƫƫƫđƫƫČƫƫƫđƫƫāĀĀĀăƫƫđƫƫćąćċĂĈĉċāĆĆĀƫƫđƫƫċƫƫđƫƫĊċƫ ƫƫƫƫ
IN-DEPTH
Trend-breaking
coverage on a
global scale that
spans sneakers
to stilettos, kids
to adults.
POWERFUL
Reaching the largest audited
retail circulation—spanning specialty
to mass market—of any industry
publication.
AUTHORITATIVE
For 25 years, Footwear Plus has been the
leading and most trusted voice in the industry.
JANUARY
2015CALENDAR
The Boot Issue
!2%*#ƫ*+ƫ++0ƫ!$%* Čƫ3!ƫ0'!ƫƫü./0ƫ(++'ƫ0ƫ
((ƫĚāĆƫ0.!* /ƫ6!.+%*#ƫ%*ƫ+*ƫ"/$%+*Čƫ3%*0!.Čƫ3+.'Čƫ
3!/0!.*Čƫ.%*ƫ* ƫ$%'%*#ƫ0!#+.%!/ċ
Category Spotlight: Outdoor .!'%*#ƫ +3*ƫ0$!ƫ
*!40ƫ32!ƫ+"ƫ,!."+.)*!ƫ0!$*+(+#%!/ƫ* ƫ
$+00!/0ƫ(%"!/05(!ƫ(++'/ƫ%*ƫ0$!ƫ+10 ++.ƫ/!#)!*0ċ
Bonus: Fall ’15 Brand Showcaseƫ+.ƫ-1(%ü! ƫ
2!.0%/!./ƫĨ/!!ƫĵƫ!(+3ĩċ
Show Distribution:ƫ10 ++.ƫ!0%(!.Čƫ1."ƫ4,+
Space Closing: āĂĥāĂĥāąƫđƫMaterials Due: āĂĥāĊĥāą
FEBRUARY
Fall ’15 Preview
1.ƫ!//!*0%(ƫ15!.Ě/ƫ#1% !ƫ,.!2%!3/ƫ0$!ƫ/!/+*Ě/ƫ
)1/0ġ$2!ƫ+(+./Čƫ)0!.%(/ƫ* ƫ/%($+1!00!/ƫ%*ƫ((ƫ
0$!ƫ)&+.ƫ0!#+.%!/ƫ%*ƫ)!*Ě/ƫ* ƫ3+)!*Ě/ċ
Category Spotlight: Athleticƫ1.ƫ+),.!$!*/%2!ƫ
0$(!0%ƫ,.!2%!3ƫ!4)%*!/ƫ0$!ƫ(0!/0ƫ,!."+.)*!ƫ
2*!/ƫ%*ƫ0$!ƫ(! %*#ƫ/,+.0ƫ0!#+.%!/ƫ* ƫ
1*2!%(/ƫ0$!ƫ*!3!/0ƫ/*!'!.ƫ/0.!!0ƫ/05(!/ċ
Bonus: Kids $!ƫ%##!/0ƫ0.!* /ƫ%*ƫ(%00(!ƫ/%6!/Čƫ
/,**%*#ƫ/1(Čƫ0$(!0%ƫ* ƫ .!//ċƫ
Show Distribution:ƫČƫƫ(0"+.)Čƫ.+&!0Čƫ
ČƫČƫû,.%!ƫ$+3Čƫ+(!ƫ+))!.!
Space Closing:ƫāĥĊĥāĆƫđ Materials Due:ƫāĥāćĥāĆ
MARCH
Comfort/Plus Awards
%"!/05(!Čƫ(141.5ƫ* ƫ3!((*!//čƫ3!ƫ0'!ƫƫ/.0+.%(ƫ
(++'ƫ0ƫ0$!ƫ(0!/0ƫ+)"+.0ƫ/05(!/ƫ* ƫ%**+20%+*/ƫ
%*ƫ0$!ƫ+û!.%*#ƫ"+.ƫ"((ċƫ
Category Spotlight: The Plus Award Winners
Footwear Plusƫ,.+ü(!/ƫ0$!ƫ3%**!./ƫ+"ƫ+1.ƫāć0$ƫ
**1(ƫ(1/ƫ3. /ƫ%*ƫ.!+#*%0%+*ƫ+"ƫ !/%#*ƫ* ƫ
.!0%(ƫ!4!((!*!ċ
Bonus: European Trend Reportƫ$!ƫ(0!/0ƫ".+)ƫ
0$!ƫƫ* ƫ%)ƫ/$+3/ċ
Show Distribution:ƫƫ
Space Closing: ĂĥāăĥāĆƫđƫMaterials Due:ƫĂĥĂĀĥāĆ
APRIL/MAY
25TH ANNIVERSARY ISSUE
!(!.0!ƫ3%0$ƫFootwear Plus /ƫ3!ƫ(++'ƫ'ƫ
+*ƫĂĆƫ5!./ƫ+"ƫ/0* +10ƫ/05(!/Čƫ%* 1/0.5ƫ/0./ƫ
* ƫ)!)+.(!ƫ0.!* /ċƫ
Show Distribution:ƫƫ5ƫ2!*0ƫ
Space Closing:ƫăĥĂĈĥāĆƫđƫMaterials Due: ąĥăĥāĆ
JUNE
Designer/Dress
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* ƫ$+3ƫ0$!5ƫ0.%'(!ƫ +3*ƫ%*0+ƫ.% #!ċƫ
Category Spotlight: Men’sƫ.+)ƫ(//%/ƫ3%0$ƫƫ
03%/0ƫ0+ƫ*!3ƫ/$,!/Čƫ3!ƫ(++'ƫ0ƫ)!*Ě/ƫ"++03!.ƫ
0%(+.! ƫ"+.ƫ)!0.+/!41(/Čƫ.!0.+/!41(/ƫ* ƫ!2!.5ƫ
05,!ƫ+"ƫ#15ƫ%*ƫ!03!!*ċ
Bonus: Trade Show Planner .!,ƫ"+.ƫ0$!ƫ/,.%*#ƫ
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Show Distribution: ČƫČƫ%!*/%*#ƫ4,+ƫ
Space Closing: ĆĥĉĥāĆƫđƫMaterials Due:ƫĆĥāĆĥāĆ
* Show Package Special: Advertise in the January and February
or July and August issues and receive a bonus ad. Participants also
qualify for an exclusive Brand Showcase in the January or July issues.
Contact your sales representative for details.
JULY
2015CALENDAR
The Work Issue
$!ƫ*!40ƫ/0!,ƫ%*ƫ,!."+.)*!Čƫ 1.%(%05ƫ
%**+20%+*/ƫ* ƫ/05(!/ƫ"+.ƫ+1,0%+*(ƫ
"++03!.ċƫƫ
Category Spotlight: Sneakers 1.ƫ/(10!ƫ0+ƫ
ė.1!.ƫ/+(!Ęƫ3!.!./ċƫ!ƫ/$+3/!ƫ0$!ƫ(0!/0ƫ
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"/$%+*ƫ"+.ƫ,.%*#ƫĚāćċ
Bonus: Spring ’16 Brand Showcase +.ƫ
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Space Closing: ćĥāĂĥāĆƫđƫMaterials Due: ćĥāĊĥāĆ
AUGUST
Spring ’16 Preview
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$!0ƫ1,ƫ0$!ƫ3.)ƫ3!0$!.ƫ/!/+*/ċ
Category Spotlight: Outdoor Preview The
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,!."+.)*!ƫ* ƫ(%"!/05(!ƫ"+.ƫ*!40ƫ/,.%*#ċ
Bonus: Kids’ Preview $0Ě/ƫ*!3ƫ"+.ƫ/,.%*#ƫ%*ƫ
/1(Čƫ0$(!0%ƫ* ƫ .!//ƫ/05(!/ƫ"+.ƫ0$!ƫ,%*0ġ
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Show Distribution:ƫČƫƫ(0"+.)Čƫ
.+&!0ČƫČƫ10 ++.ƫ!0%(!.ČƫČƫ
û,.%!ƫ$+3
Space Closing:ƫĈĥĉĥāĆƫđƫMaterials Due:ƫĈĥāĆĥāĆ
SEPTEMBER
Surf
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)+/Čƫ/(%,ġ+*/ƫ* ƫ/'0!ƫ/05(!/ƫ"+.ƫ/,.%*#ċ
Category Spotlight: Rain Gearƫ.+)ƫ'*!!ġ$%#$ƫ
3!((%!/ƫ0+ƫ/'%))!./Čƫ0$!ƫ10%(%0.%*ƫ/05(!/ƫ0$0Ě((ƫ
)'!ƫƫ/,(/$ċƫƫ
Bonus: European Trend Reportƫ$!ƫ(0!/0ƫ/05(!ƫ
.!,+.0ƫ".+)ƫ0$!ƫƫ* ƫ%)ƫ/$+3/ċ
Show Distribution:ƫ1."ƫ4,+Čƫ+(!ƫ+))!.!ƫ
Space Closing:ƫĉĥāĈĥāĆƫđƫMaterials Due: ĉĥĂāĥāĆ
OCTOBER/NOVEMBER
Comfort
* (/Čƫ(+"!./Čƫ/1(/ƫ* ƫ0.*/%0%+*(ƫ++0/ģ3!ƫ
/$+3/!ƫ0$!ƫ$+00!/0ƫ/,.%*#ƫ+)"+.0ƫ/05(!/ƫ* ƫ
.!'ƫ +3*ƫ0$!ƫ*!3!/0ƫ%**+20%+*/ċƫ
Category Spotlight: Componentsƫ+1* %*#ƫ1,ƫ
3$0Ě/ƫ*!3ƫ%*ƫ%*/+(!/Čƫ.$ƫ/1,,+.0/Čƫ, /Čƫ(!/ƫ
* ƫ/$+!ĥ"++0ƫ.!ģ0$!ƫ ġ+*/ƫ0$0ƫ, ƫ0$!ƫ
+00+)ƫ(%*!ċƫ
Bonus: Work Zone *ƫ%*ġ !,0$ƫ*(5/%/ƫ+"ƫ3$0ƫ
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Space Closing:ƫāĀĥĊĥāĆƫđƫMaterials Due: āĀĥāćĥāĆ
DECEMBER
Designer/Dress
*ƫ%*ġ !,0$ƫ(++'ƫ0ƫ+101.!ƫ0.!* /ƫ"+.ƫ,.%*#ƫĚāćƫ
* ƫ$+3ƫ%0ƫ3%((ƫ$%0ƫ((ƫ,.%!ƫ,+%*0/ċƫƫ
Category Spotlight: Hosiery $!ƫ(0!/0ƫ"/$%+*ƫ
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,!."+.)*!ƫ* ƫ3!((*!//ƫ/+'/ƫ"+.ƫ+0$ƫ#!* !./ċƫƫ
Bonus: Footwear Plus Style Hall of Fameƫ!$+( Čƫ
+1.ƫ(0!/0ƫ%* 10!!/ƫ%*ƫ.!+#*%0%+*ƫ+"ƫ%+*%ƫ* ƫ
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Show Distribution:ƫƫ
Space Closing: āāĥĊĥāĆƫđƫMaterials Due: āāĥāćĥāĆ
* Show Package Special: Advertise in the January and February
or July and August issues and receive a bonus ad. Participants also
qualify for an exclusive Brand Showcase in the January or July issues.
Contact your sales representative for details.
IN EVERY ISSUE
Editor’s Note:ƫƫ2%!3,+%*0ƫ".+)ƫ0$!ƫ! %0+.ċƫ
This Just Inƫ$!ƫ(0!/0ƫ/05(!/ƫ* ƫ0.!* /ƫ/,+00! ƫ
+*ƫ%05ƫ/0.!!0/ƫ.+1* ƫ0$!ƫ3+.( ċƫ
Retail Profileƫ!00%*#ƫ0+ƫ'*+3ƫ0$!ƫ,!+,(!ƫ!$%* ƫ0$!ƫ/0+.!ġ
".+*0/ƫ* ƫ0$!%.ƫ1*%-1!ƫ/0.0!#%!/ƫ"+.ƫ/1!//ċƫ
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What’s Sellingƫ.'%*#ƫ$+0ƫ.* /Čƫ/05(!/ƫ* ƫ0!#+.%!/ƫ0ƫ
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Trend Spottingƫ$0Ě/ƫ*!3ƫ* ƫ3$0Ě/ƫ*!40ƫ.+//ƫ0$!ƫ
.+ ƫ"++03!.ƫ/,!0.1)ċƫ
Shoe Salonƫ$!ƫ$+)!ƫ,#!ƫ"+.ƫ0$!ƫ
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In the Detailsƫ*ƫ!*$*! ƫ(++'ƫ0ƫ
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Up Closeƫ+1/! ƫ.!,+.0/ƫ+*ƫ((ƫ0$!ƫ
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Last Wordƫƫ,.0%*#Čƫ0$+1#$0ġ,.+2+'%*#ƫ
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SPECIAL SERVICES
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DIGITAL
OFFERINGS
Dedicated E-Mails
%)!(5ƫ* ƫ!4(1/%2!Čƫ++03!.ƫ(1/ƫ ! %0! ƫ!ġ)%(/ƫ !(%2!.ƫ
5+1.ƫ1/0+)%6! ƫ.* ƫ)!//#!ƫ %.!0(5ƫ0+ƫ*!.(5ƫāăČĀĀĀƫ
%* 1/0.5ƫ!ġ)%(ƫ/1/.%!./ċƫ0ƫ%/ƫ0$!ƫ% !(ƫ35ƫ0+ƫ(!.0ƫ.!0%(!./ƫ
+"ƫ1,+)%*#ƫ0. !ƫ/$+3ƫ,,!.*!/Čƫ%),+.0*0ƫ+),*5ƫ
*!3/ƫ* ƫ/,!%(ƫ,.+)+0%+*/ċƫ1.ƫ ! %0! ƫ!ġ)%(/ƫ.!ƫ(/+ƫ
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#.!0!.ƫ%),0ƫ"+.ƫ5+1.ƫ)!//#%*#ċƫ $2,500 each
Digital Edition Sponsorship
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2%/%%(%05ċƫ$3,000
Advertising on FootwearPlusMagazine.com
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Footwearplusmagazine.com Video
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2015 MECHANICAL SPECIFICATIONS
Electronic Files
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Ftp Instructions
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Contact Information
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2015 RATE CARD
FOUR COLOR
1X
3X
6X
10X
FULL PAGE
$13,025
$10,750
$9,925
$9,050
1/2 PAGE
$9,650
$8,025
$7,375
$6,600
1/3 PAGE
$8,250
$6,775
$6,250
$6,025
1/4 PAGE
$6,825
$5,670
$5,175
$4,950
BLACK & WHITE
1X
3X
6X
10X
FULL PAGE
$10,750
$8,975
$8,275
$7,300
1/2 PAGE
$6,600
$5,500
$5,090
$4,450
1/3 PAGE
$5,395
$4,490
$4,120
$3,625
1/4 PAGE
$4,175
$3,465
$3,200
$2,775
AD DIMENSIONS
WIDTH x HEIGHT
FULL PAGE (NON-BLEED)
9” x 10.875”
FULL PAGE (BLEED)
9.125” x 11.125”
HALF HORIZONTAL
7.75” x 5”
HALF VERTICAL
3.75” x 9.75”
ONE THIRD HORIZONTAL
2.375” x 9.75”
SPECIAL UNITS WIDTH x HEIGHT
2-PAGE SPREAD
BARN DOOR
COVER WRAP
GATEFOLD
Contact your sales representative for details about these unique and
powerful advertising opportunities.
Mechanical Specifications
Printing Process: web offset. Resolution: 300 dpi. Binding
method: saddle-stitched.
Digital Specifications
Digital files created in high resolution print publishing programs at the proper trim size with bleed allowances. All ads
should be supplied with a SWOP color proof. If the advertiser
does not submit one, Footwear Plus is not liable for any color
inaccuracies.
Production Charges
Accepted without charge: press-ready PDFs or QuarkXpress,
Adobe Photoshop, Illustrator or InDesign files in Mac format,
with a SWOP-approved proof generated directly from the supplied file. The advertiser or agency will assume charges at the
commission rate for all production charges incurred by the
publisher.
Regulations
All advertising runs at the discretion of the publisher. All
position stipulations appearing on orders will be treated as
requested. Advertiser and advertising agency assume liability
for all content (including text, representation and illustrations)
of advertisements printed and also assume the responsibility
for any claims arising therefrom made against the publisher.
The publisher is not bound by any advertisers instructions that
are in conflict with the provisions of the rate card.
Terms For Advertisers
Net 30 days from date of invoice.
Commission
15% agency commission to accredited agencies based on space,
color, bleed and position.
Agency Responsibility
Advertiser is not released from liability in case of nonpayment
by agency.
Short Rates
Should advertiser fail or refuse to use total amount of space
initially contracted for, before the expiration of contract period,
advertiser shall pay for all advertising actually published at the
higher rate applicable to the frequency earned.
All Bleed Charges: 10%
Premium Position Fees:
Cover: 25%; Cover II: 15% and Cover III: 10%
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