Media Kit for Advertisers

MEDIA KIT 2017
REM | Real Estate Magazine
2255B Queen Street East
Suite #1178
Toronto, ON M4E 1G3
Canada’s most widely distributed
print magazine about real estate
We print and distribute more copies of
our magazine than any other real estate
industry focused publication in Canada.
In print and online, REM reaches a combined audience of
more than 65,000 real estate professionals each month.
Among our readers are the biggest names in Canadian
real estate. Chief executives, adminstrators, brokers and
the most successful sales representatives turn to REM
to stay on top of what’s happening in the real estate
industry.
READ BY INDUSTRY INSIDERS
REM covers the real estate industry from an insider’s
perspective, offering news and information real estate
professionals can’t find anywhere else.
Product
2
Readership
National Print Magazine
36,210
Online Monthly Unique Visitors
29,264
Overall Combined Reach
65,474
REM | Real Estate Magazine
REM is an essential read for Canadian real estate
professionals every month.
We are Canada’s only monthly magazine about the real estate
industry printed and distributed directly to real estate offices
across the country.
Our print publication is all about engagement. While digital
audiences are easily distracted, our print readers give their
time, focus and attention when sitting down to read each
issue.
MONTHLY MAGAZINE DISTRIBUTION
Region
Our website is an online hub for real estate news and discussion.
REMonline.com generates more than 60,000 impressions each
month from over 40,000 user sessions.
Our exclusive email newsletter delivers breaking news alerts and
a digest of all our best stories to a targeted audience of more
than 17,000, including Canada’s most influential real estate
professionals.
On social media, our audience of followers continues to grow
expotentially, with more than 2,800 page likes on Facebook and
25,000 followers on Twitter.
MONTHLY DIGITAL READERSHIP
Print
Circulation
Region
Unique
Visitors
Vists
Impressions
British Columbia
3,840
British Columbia
4,908
6,985
9,331
Alberta
1,120
Alberta
2,876
4,362
6,030
Saskatchewan and Manitoba
1,210
Saskatchewan and Manitoba
1,274
1,849
2,461
Ontario
15,793
Ontario
16,935
25,562
37,246
Quebec
805
Quebec
1,971
2,638
3,382
Atlantic
1,372
Atlantic
1,300
1,817
2,469
29,264
43,213
60,919
Total (including U.S. and other)
24,140
Total (including U.S. and other)
Combined paid and non-paid circulation, distributed via real estate boards and associations, courier and mail delivery.
Digital figures taken from unique visitors averages, 2016. Source: Google Analytics.
REM | Real Estate Magazine
3
MONTHLY MAGAZINE RATE CARD
Centre Spread*
4
AD SIZE
1-2 INSERTIONS 3-5 INSERTIONS 6-9 INSERTIONS 10+ INSERTIONS
(PRICE/ISSUE)
(PRICE/ISSUE)
(PRICE/ISSUE)
(PRICE/ISSUE)
Centre-Spread
4,500
Double Page Spread
4,000
21” w
11” d
Full Page
10 1/4” w
11” d
Full Page
2,800
2,560
2,440
2,320
4/5 Vertical
2,500
2,290
2,185
2,080
3/5 Vertical
2,150
1,975
1,890
1,800
4/5 Vertical
1/2 Horizontal
1,975
1,820
1,740
1,660
8 1/8” w
11” d
2/5 Vertical
1,800
1,660
1,590
1,520
2/5 Horizontal
1,800
1,660
1,590
1,520
1/3 Horizontal
1,625
1,505
1,440
1,380
1/5 Vertical
800
725
650
500
Marketplace 4” x 4”
400
Marketplace 4” x 3”
300
Marketplace 4” x 2”
200
Marketplace 4” x 1”
100
1/2 Horizontal
10 1/4” w
5 1/2” d
2/5 Horizontal
8 1/8” w
5 1/2” d
3/5 Vertical
1/3 Horizontal
6” w
11” d
10 1/4” w
3 5/8” d
2/5 Vertical
1/5 Vertical
4” w
11” d
4” w
5 1/2” d
REM | Real Estate Magazine
2017 PRODUCTION CALENDAR
Digital Requirements
Artwork must be submitted as a PDF file in
PDF/X:1a format, or a high resolution PDF with
transparencies flattened
Image minimum 300 dpi, 100 line screen
All fonts embedded
CMYK with ink density maximum 200%
Enriched blacks should be 100% black and 30% cyan
maximum
White text overprints should be set as knockout
No bleed or crop marks
*Double page spreads that are not the centre-spread
should include a 1/2” gutter between pages.
Ad Space
Closing
January
Dec. 5 (2016)
Dec. 8 (2016)
Dec. 23 (2016)
Feburary
Jan. 9
Jan. 12
Jan. 27
March
Feb. 6
Feb. 9
Feb. 24
April
Mar. 6
Mar. 9
Mar. 24
May
Apr. 3
Apr. 6
Apr. 21
June
May 8
May 11
May 26
Submitting Artwork
July
June 5
June 8
June 23
»»
August
July 4
July 6
July 21
September
Aug. 8
Aug. 10
Aug. 25
October
Sept. 5
Sept. 7
Sept. 22
November
Oct. 2
Oct. 5
Oct. 20
Disclaimer
December
Nov. 6
Nov. 9
Nov. 24
»»
January (2018)
Dec. 4
Dec. 7
Dec. 22
REM | Real Estate Magazine
Ad Submission
Shipping Date
Deadline
»»
Issue
»»
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Artwork can be sent via email to
[email protected] when file size is less
than 3 MB
Artwork greater than 3 MB should be uploaded to
our FTP server
Contact [email protected] for FTP
instructions
REM will not be held liable for errors in the
reproduction in print of submitted artwork that fails
to observe the specifications above
If you are unsure, or have any questions or concerns
about submitting artwork, contact
[email protected] for assistance
5
REMONLINE.COM RATE CARD
Ad Unit
Mobile
Rate
Unit
Dimensions
Dimensions
(Per Month)
“A”
728x90
Tablet: 468x60
Smartphone: 320x50
1,500
“B”
300x600
(No Change)
1,500
“C”
300x250
(No Change)
1,000
“D”
300x250
(No Change)
750
“E”
300x250
(No Change)
500
“F”
468x60
Tablet: 468x60
Smartphone: 320x50
600
“G”
728x90
Tablet: 468x60
Smartphone: 320x50
100
Visit http://m.remonline.com for a live preview of each banner and its position on each page.
Our website is an online hub for real estate news and
discussion. REMonline.com generates more than 60,000
impressions each month from over 40,000 user sessions.
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REM | Real Estate Magazine
EMAIL NEWSLETTER RATE CARD
Ad Unit
Rate
Description
(Once Weekly per Month)
“H”
650
“I”
650
“J”
550
“K”
550
“L”
450
“M”
450
“N”
350
“O”
350
REMonline.com Digital Requirements
»»
»»
»»
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Banners may be submitted as rich-media
(HTML5), or standard image files (.png, .jpg,
.gif)
We no longer accept Adobe Flash. Please
submit rich-media in HTML5 format.
Third-party/Doubleclick “tags” also accepted
Maximum file size for banners is 500 KB;
recommended less than 60 KB
Artwork can be sent via email to
[email protected]
If you are unsure or have any questions,
please contact [email protected]
Email Newsletter Digital Requirements
»»
»»
»»
»»
»»
Banners may be submitted as standard image
files only (.png, .jpg, .gif)
Note: Animated GIF files may not animate in
all email clients (e.g. Outlook 2007)
Maximum file size for banners is 20 KB
Artwork can be sent via email to
[email protected]
If you are unsure or have any questions,
please contact [email protected]
Our exclusive email newsletter delivers breaking
news alerts and a digest of all our best stories
to a targeted audience of more than 17,000,
including Canada’s most influential real estate
professionals.
REM | Real Estate Magazine
7
Opportunities for native advertising,
now across all our platforms.
For the first time, we now offer native advertising
opportunities in our monthly print magazine, as well as
in our digital products.
Content you’ve already produced for your blog,
newsletter, or company website can now appear across
all of our products, in print and digital.
Rather than traditional forms of advertising, native
advertising brings editorial content you’ve produced
directly to REM readers, in a package with the same
look and feel as the rest of our magazine.
We’ll take your branded content and run it in a package
with the same look and feel as the rest of our essential
articles and stories, while ethically disclosing it as paidfor promotional content.
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REM | Real Estate Magazine
PRINT NATIVE ADVERTISING
REM MAY 2016 55
Widget Company of Canada
launches new, exciting product
For a low, one-time fee get a complete package
The following is paid,
promotional content.
The Widget Company of
Canada has announced
it will now be offering a
totally new and exciting
product for real estate
professionals. The following
placeholder text would be
replaced by your content.
Leverage agile frameworks to
provide a robust synopsis for
high level overviews. Iterative
approaches to corporate
strategy foster collaborative
thinking to further the
overall value proposition.
Organically grow the holistic
world view of disruptive
innovation via workplace
diversity and empowerment.
Bring to the table win-win
survival strategies to ensure
proactive domination. At the
end of the day, going forward,
a new normal that has evolved
from generation X is on the
runway heading towards a
streamlined cloud solution.
User generated content in
real-time will have multiple
touchpoints for offshoring.
Capitalise on low hanging
fruit to identify a ballpark
value added activity to beta
test. Override the digital
divide
with
additional
clickthroughs from DevOps.
Nanotechnology immersion
along
the
information
highway will close the loop on
focusing solely on the bottom
line.
Podcasting
operational
change management inside
of workflows to establish a
framework. Taking seamless
key performance indicators
offline to maximise the long
tail. Keeping your eye on the
ball while performing a deep
dive on the start-up mentality
to derive convergence on
cross-platform integration.
Collaboratively administrate
empowered
markets
via
plug-and-play
networks.
Dynamically
procrastinate
B2C users after installed
base benefits. Dramatically
visualize customer directed
convergence
without
revolutionary ROI.
Efficiently unleash crossmedia information without
cross-media value. Quickly
maximize timely deliverables
for
real-time
schemas.
Dramatically maintain clicksand-mortar solutions without
functional solutions.
Completely
synergize
resource taxing relationships
via premier niche markets.
Professionally cultivate oneto-one customer service with
THIS FEATURE IS SPONSORED BY:
Widget Company
robust ideas. Dynamically
innovate
resource-leveling
customer service for state of
the art customer service.
Objectively
innovate
empowered
manufactured
products whereas parallel
platforms.
Holisticly
predominate
extensible
testing procedures for reliable
supply chains. Dramatically
engage top-line web services
vis-a-vis
cutting-edge
deliverables.
Proactively
envisioned
multimedia based expertise
and cross-media growth
strategies.
Seamlessly
visualize quality intellectual
capital
without
superior
collaboration
and
ideasharing.
Holistically
pontificate installed base
portals after maintainable
products.
Phosfluorescently
engage
worldwide
methodologies
with web-enabled technology.
Interactively
coordinate
proactive e-commerce via
process-centric “outside the
box” thinking. Completely
pursue scalable customer
service through sustainable
potentialities.
Collaboratively administrate
turnkey channels whereas
virtual e-tailers. Objectively
NATIVE
ADVERTISING
REM | PRINT
Real Estate
Magazine
Above is an example of print native advertising, a new product we are proud to offer
in 2016 that allows you to embed your branded message directly in our magazine.
Our print publication is all
about engagement. While
digital audiences are easily
distracted, our print readers
give their time, focus and
attention when sitting down
to read each issue.
Native advertising in our
monthly magazine is a
great way to build brand
exposure and awareness with
an audience that has your
complete attention.
WHAT IT COSTS
$3,000 per insertion.
seize
scalable
metrics
whereas proactive e-services.
Seamlessly empower fully
researched growth strategies
and interoperable internal or
“organic” sources.
Credibly innovate granular
internal or “organic” sources
whereas high standards in
web-readiness. Energistically
scale
future-proof
core
competencies
vis-a-vis
impactful
experiences.
Dramatically
synthesize
integrated schemas with
optimal networks.
Interactively
procrastinate
high-payoff content without
backward-compatible data.
Quickly cultivate optimal
processes
and
tactical
architectures.
Completely
iterate covalent strategic
theme areas via accurate
e-markets.
Globally incubate standards
compliant
channels
before
scalable
benefits.
Description
Rate
Promotion Includes
(Per Insertion)
WHAT’S REQUIRED
Your content - subject to a
reasonable word limit - as
well as a high quality image
and your company’s logo.
9
DIGITAL NATIVE ADVERTISING
REMonline.com is Canada’s online
hub for insider news and information
about the real estate industry.
Digital native advertising puts your
branded content in the same space
as the rest of our quality editorial
content, with the same look and feel.
WHAT IT COSTS
Tier 1 - Insertion on REMonline.com
for one month, $600
Tier 2 - The above, plus your
content promoted twice in our email
newsletter, $900
Tier 3 - All of the above, plus
promotion in our social media feeds,
$1,200
WHAT’S REQUIRED
Your content, which can include rich
media and embedded video, as well as
your company’s logo.
10
REM | Real Estate Magazine
We’re looking forward to hearing from you.
Amanda Rock
Mila Purcell
Director of Sales and Marketing
416-425-3504 x1
[email protected]
General Manager
416-425-3504 x4
[email protected]
REM | Real Estate Magazine
11
2255B Queen Street East, Suite 1178
Toronto, ON
M4E 1G3