Jacqueline
Keena
j
k
Digital marketing
Coordinator
PROFILE
To obtain a position with a company that will benefit from my attention to detail
and considerable experience where I will be able to produce engaging campaigns
that drive sales through social media platforms.
EXPERIENCE
Digital Marketing Coordinator
IncIncIncHERE
FEB 2009 – PRESENT
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MS OFFICE & SHAREPOINT
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SOCIAL AD TOOLS AND
Strategize and implement social media
marketing for brand across several platforms.
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EXPERTISE
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PHOTOSHOP
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PROF ICIENCY WITH
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SEVERAL POINT OF SALE
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AND ONLINE ORDERING
Customer Service Rep
2 0 0 7 – 2 0 0 9 •
PRINTMAKING
Managed Social
Office manager
2 0 0 5 – 2 0 0 6 TWITTER: @JETSPIZZA
IN STAGRAM: @J ETSPIZZA
PIN TER EST : /J ETS PI ZZA
Huntington Bank
Safie’s Specialty Foods
EDUCATION
BACHELOR OF SCIENCE
FACEBOOK: @JETSPIZZA
Uses native and third party tools to execute organic and paid media
campaigns across a variety of social platforms.
Translates Jet’s America marketing goals into campaign strategies
that deliver results for stakeholders.
Develops reports to showcase performance for franchisees and Jet’s
America.
Manages and utilizes vendors to execute campaigns.
Works collaboratively with internal marketing teams to develop and
optimize campaigns across all media.
Oversees trademark submissions, specimen collection,
infringement, and assists the legal team in protecting the Jet’s Pizza
brand.
Established brand standards document for Marketing Department.
Writes copy for diverse usage including online marketing, print ads,
publications, and official public relations releases.
Principal administrator of all advertising approvals, compliance,
and violations.
Lead online ordering/POS coordinator, responsible for educating all
new franchisees regarding online ordering.
Manage PLU/coupon codes to maintain consistency franchise-wide.
PLATFORMS
SYSTEMS
Jet’s America, Inc.
CENTR AL MICHIGAN UNIVERSITY
2 0 0 1 - 2 0 0 5 G R A D U A T E D C U M L A U D E BS in Psychology, Minor
in 2D Art/Printmaking
MASTER OF Accountancy
2006 - 2009
Accountancy
WALSH COLLEGE
Took courses relating to a Master of Science in
VIN E: @J ET SPI ZZA
YOUTUBE: /JETSPIZZA
TUMBLR: /JETSPIZZA
GOOGLE+: +JETSPIZZA
JACQUELINE.KEENA.PRO
LINKE DIN.COM /IN/JKEENA
[email protected]
313.444.0883