GOLF CLASSIC
FRIENDS of the Blue Ridge Parkway
June 2, 2016
2016 Sponsorship Opportunities
ABOUT
6TH ANNIVERSARY
The Golf Classic
THE TOURNAMENT
Reward your key employees, clients and friends with a relaxing,
exciting day of golf, and network with like-minded corporate leaders
all in the name of a good cause! Join Coach Frank Beamer and
FRIENDS of the Blue Ridge Parkway for a fun way to support and
help shape the future of our treasured Parkway.
The Golf Classic is an exciting opportunity to meet Coach Beamer.
There are many worthwhile golf events each year but very few
that are exclusively limited to “corporate sponsorship teams only.”
Previous events were “sold out” to corporate sponsors and there is a
limited number of new teams available. Take advantage of this great
opportunity to network with like-minded corporate leaders.
BALLYHACK
The course at Ballyhack is nothing short of spectacular. The 190-acre
Lester George-designed 18-hole championship course is a classic
Scottish highland-type design incorporating the dramatic topography
of the property. Featuring 50 to 70 foot elevation changes, fairways as
wide as 150 yards, and old-style, gouged-out, roughed-out bunkers,
the course will set new benchmarks in modern golf course design.
“The expanse of the Ballyhack site makes players feel as if they were
in a secluded sanctuary, remarkable for its proximity to Roanoke,”
wrote Links Premier Clubs magazine. “[Ballyhack is] a world-class
destination golf club on a rolling site along the Blue Ridge Parkway.”
FRIENDS OF THE BLUE RIDGE PARKWAY
The mission of FRIENDS of the Blue Ridge Parkway is to help
preserve, promote and enhance the outstanding natural beauty,
ecological vitality and cultural distinctiveness of the Blue Ridge
Parkway and its corridor, including surrounding scenic landscape,
thereby preserving this national treasure for future generations.
The cornerstone work of FRIENDS is to provide volunteer and
financial support to the Parkway in a way that cultivates stewardship
among neighboring communities, organizations, businesses and
individuals of all ages. Work is accomplished annually on overlook,
trail, and viewshed maintenance, volunteer programs and a variety
of special projects that meet park needs in maintenance, resource
management, education, and interpretation.
MARKETING
of The Golf Classic
WHEN
Thursday, June 2, 2016
Start: 8:00 am
WHAT
FRIENDS of the Blue Ridge
Parkway Annual Golf Classic
18 Hole Tournament
WHERE
Ballyhack Golf Club
Roanoke, Virginia
WHO
Hosted by Virginia Tech Head
Football Coach, Frank Beamer
25 Foursomes Comprised
of Business Leaders from
Throughout the Roanoke and
New River Valley Regions
EVENT FESTIVITIES
•
•
•
•
Pre-Tournament Breakfast
Photos with Coach Beamer
Lunch Served on Course
Post-Tournament BBQ &
Awards Celebration
Marketing and Promotion plans are in place, many of which will be
advantageous to sponsors. Examples of planned marketing activities
and channels are:
• Direct mail marketing campaigns to past and present participants
in the Golf Classic, corporate leaders and civic leaders
• Email campaigns to past and present participants, business and
civic leaders
• Social media campaigns on Facebook and Twitter
• Press releases distributed regionally
• Dedicated website landing page
More than 100 regional business leaders participate in the Golf Classic
each year. The huge support and involvement from our community
and business leaders continues to make this a very successful event.
The Blue Ridge Parkway is a tremendous asset for Virginia and all of
the communities along the Parkway.
Sponsorships range from just $200 up to $5,000 with a wide variety
of opportunities to promote your organization’s support of the Blue
Ridge Parkway. You can take pride in being part of a group that
serves to protect such an important landmark that brings in over 12
million visitors annually.
In addition to the abundance of natural resources along the Parkway,
the park has a significant economic impact on the regions in which
it lies. As federal funding continues to decline for our national parks,
private and corporate funding has become critical in ensuring the
future of the Parkway. Your participation in the FRIENDS Golf
Classic is incredibly valuable to the work accomplished each year.
Blue Ridge Parkway Platinum Title Sponsor
Mabry Mill Title Sponsor
$5000 • Only 1 Sponsorship Available
$3000 • Only 1 Sponsorship Available
• “Stay and Play” Experience
- Complimentary overnight
accommodations for 4 in one of the
beautifully appointed Ballyhack guest
cottages which feature 4 bedroom/
bathroom suites with a central living area.
SOLD OUT
• Complimentary golf privileges for 4
• Tournament day breakfast and lunch
• Awards ceremony with dinner
• Complimentary golf privileges for 4
• Tournament day breakfast and lunch
• Awards ceremony with dinner
• Select prominent logo placement
on Golf Classic marketing and
promotional materials
• Select prominent logo placement on
all tournament signage
SOLD OUT
• Registration gifts for each player plus
a special tournament plaque with
team photo
• Name recognition in all official
marketing and promotion of the Golf
Classic
• Opportunity to provide branded
merchandise and/or materials in each
player’s gift bag
• Registration gifts for each player plus
a special tournament plaque with team
photo
• Name recognition in all official marketing
and promotion of the Golf Classic
• Dominant logo placement on Golf Classic
marketing and promotional materials
Rocky Knob Towel Sponsor
$3500 • Only 1 Sponsorship Available
• Dominant logo placement on all
tournament signage
• Exclusive logo placement on a golf
towel given to every tournament player
• Opportunity to provide branded
merchandise and/or materials in each
players gift bag
• Tournament day breakfast and lunch
• Complimentary golf privileges for 4
• Awards ceremony with dinner
• Registration gifts for each player plus
a special tournament plaque with team
photo
• Name recognition in all official
marketing and promotion of the Golf
Classic
• Select logo placement on Golf Classic
marketing and promotional materials
• Select logo placement on all tournament
signage
• Opportunity to provide branded
merchandise and/or materials in each
player’s gift bag
Roanoke Mountain Sponsor
$1260 • Only 17 Sponsorships Available
Awards Presentation Sponsor
$1500 • Only 2 Sponsorships Available
• Complimentary golf privileges for 4
• Complimentary golf privileges for 4
• Awards ceremony with dinner
• Awards ceremony with dinner
• Tournament day breakfast and lunch
• Tournament day breakfast and lunch
• Registration gifts for each player
• Registration gifts for each player
• Name recognition in official marketing
and promotion of the Golf Classic
• Name recognition in official marketing and
promotion of the Golf Classic
• Opportunity to provide branded
merchandise and/or materials in each
players gift bag
• Select logo placement on stand-alone
awards celebration banner
• Logo placement on tournament signage
9 LEFT
Lunch Sponsor/ Dinner Sponsor
$1500 • Only 2 Sponsorships Available
• Logo placement on tournament signage
• Opportunity to provide branded
merchandise and/or materials in each
player’s gift bag
1 LEFT
Beverage Cart Sponsor
$1500 • Only 2 Sponsorships Available
Course Sponsor
$500/$750*
• Tent or table and signage (provided by
sponsor) located on the course, at club
entrance or table inside. Hosted by
your representatives, this is an exclusive
opportunity to network with corporate
leaders from throughout the region as
they play through the course or gather at
the clubhouse. You will have the option
to hand out promotional materials; and/
or provide refreshments for the players.
• Logo displayed on tournament banner
Tent on Course: $750
Tent at Clubhouse Entrance or Table Inside
Clubhouse: $500
*For details about this sponsorship package,
please call Gail Webb at 540.772.2992 or
email [email protected].
Tee Box Sponsor
$200
• Complimentary golf privileges for 4
• Complimentary golf privileges for 4
• Awards ceremony with dinner
• Awards ceremony with dinner
• Logo displayed on tee signage
• Registration gifts for each player
• Registration gifts for each player
• Logo displayed on tournament banner
• Logo placement on tournament signage
• Logo placement on tournament signage
• Tournament day breakfast and lunch
• Name recognition in official marketing
and promotion of the Golf Classic
• Select logo placement on stand-alone
lunch banner
• Opportunity to provide branded
merchandise and/or materials in each
player’s gift bag
1 LEFT
• Tournament day breakfast and lunch
SOLD OUT
• Name recognition in official marketing
and promotion of the Golf Classic
• Select logo placement on stand-alone
beverage cart banner
• Opportunity to provide branded
merchandise and/or materials in each
player’s gift bag
Mulligans and Putting Contest
$10 each per player
(included on sponsorship invoice )
• $10 for mulligans (per player)
• $10 for putting (per player)
Blue Ridge
Parkway
Platinum
Title
Mabry Mill
Title
Rocky
Knob
Towel
Roanoke
Mountain
Awards
Presentation
1
1
1
17
Level of support
$5,000
$3,000
$3,500
Tournament Golf
Priviledges for
team of 4
X
X
X
Logo on all official
marketing/pr
X
X
X
Dominant Logo
Placement
X
Sponsorship
Benefit
No. of sponsorships
available
Lunch
Beverage
Cart
Tee Box
Course
2
2
1
no limit
12
$1,260
$1,500
$1,500
$1,500
$200
$500
/$750
X
X
X
X
SUPPORT
FRIENDS of the Blue Ridge Parkway’s Golf Classic
Please complete, sign and return this form with your payment:
Via Mail:
FRIENDS of the Blue Ridge Parwkay
Scan/email: [email protected]
P.O. Box 20986Via fax: 540.772.2239
Roanoke, VA 24018
NAME AS IT SHOULD BE LISTED FOR PROMOTIONS: _______________________________________________
MAILING ADDRESS: ___________________________________________________________________________
CITY: ___________________________________STATE:_____________
ZIP: ________________________
CONTACT NAME: _____________________________________________________________________________
TITLE/POSITION: ______________________________________________________________________________
Prominent Logo
Placement
X
Logo on Towel
X
PHONE: __________________________________ EMAIL:__________________________________________
X
 CHECK HERE IF YOU WOULD LIKE US TO COMMUNICATE DIRECTLY WITH THE PERSON LISTED
ABOVE ABOUT SPONSOR BENEFITS, PLAYER INFORMATION, ETC.
Select Logo/Name
Recognition
Ballyhack Guest
Cottage
X
Merchandise in
registration bag
X
X
X
X
X
X
X
X
X
X
X
IF YOU WOULD LIKE US TO COMMUNICATE WITH SOMEONE ELSE, PLEASE COMPLETE THE PORTION BELOW:
NAME: _____________________________________________________________________________________
COMPANY___________________________________________________________________________________
PHONE: __________________________________ EMAIL: ___________________________________________
X
SPONSORSHIP LEVEL (CHECK ONE):
Stand-alone tent
or display table
Stand-alone event
banner
X
X
X
 BLUE RIDGE PARKWAY PLATINUM TITLE | $5000
 MABRY MILL TITLE | $3000
 ROCKY KNOB TOWEL | $3500
 ROANOKE MOUNTAIN | $1260
 AWARDS PRESENTATION | $1500
 LUNCH | $1500
 BEVERAGE CART | $1500
 COURSE SPONSOR - ON COURSE | $750
 COURSE SPONSOR - CLUBHOUSE | $500
 TEE BOX | $200
Verbal Recognition
at event
X
Complimentary
Breakfast and
Lunch for players
X
X
X
X
X
X
X
Total $80 fee invoiced per team
Complimentary
Awards Celebration
BBQ
X
X
X
X
X
X
X
FORM OF PAYMENT (CHECK ONE):
X
X
MULLIGAN | $10 per person PUTTING CONTEST | $10 per person
 BY CHECK - MAKE PAYABLE TO FRIENDS OF THE BLUE RIDGE PARKWAY
 BY INVOICE TO THE MAILING ADDRESS ABOVE
Tee Box Signage
Website Presence
X
X
X
X
X
X
X
Dedicated Social
Media Posts
8+
6+
4+
2+
3+
3+
3+
2+
FOR GENERAL INFORMATION AND QUESTIONS CONTACT: GAIL WEBB
540.772.2992
[email protected]
PAYMENT DUE UPON RECEIPT OF INVOICE. TEAM PLAYER NAMES AND HANDICAPS MUST BE SUBMITTED NO LATER
THAN MAY 15, 2016.