W h at ’s i n s i d e Letter from the President The Competition & The Club Silver Medal Award 2013 2014 ADDY® Award Winners Best of Show • People’s Choice • Judges’ Choice • Most Impact Award Winners 2014 Jim Shipley Scholarship Recipients AAF Daytona Beach About the American Advertising Awards The American Advertising Federation Daytona Beach is a trade organization that includes a diverse membership of local business leaders, marketing and advertising professionals, educators and students. The club provides professional development, networking and educational opportunities through its series of exclusive member events, programs, socials, charitable functions and community service projects. The American Advertising Awards, formerly known as the ADDYs® is the Nation’s largest advertising competition. It honors outstanding creative work produced by local companies, agencies, freelancers and students, including traditional and non-traditional media. Local winners proceed to the district level of the competition, with district winners proceeding to the National finals. Gold and Silver ADDY® Awards are awarded to entrants based on scoring by a panel of judges brought to our area from different markets with diverse backgrounds. The American Advertising Federation is headquartered in Washington, D.C. and acts as the “Unifying Voice for Advertising.” It is the oldest national advertising trade association, representing 40,000 professionals in the advertising industry. There a national network of 200 ad clubs located across the country and 226 college chapters that provide advertising students with real-world case studies and recruitment connections. AAF-Daytona Beach exists to support its members, the community, students in our field, and the advertising industry. To find out how to get involved in the American Advertising Federation Daytona Beach and the surrounding advertising community, please visit AAFDaytonaBeach.com. Each year, our club presents the American Advertising Awards Gala event announcing the ADDY® winners, and also provides the opportunity to recognize a local leader with the prestigious Silver Medal Award, AAF’s highest local honor. Also awarded are the Judges’ Choice Awards, the “Best Of’s” for the best entry in best entry in print, electronic and digital media, and the overall Best of Show Award. During the Gala guests vote for the Peoples’ Choice Award, and for the first time ever, the club will present the “Most Impact” award! This year, our Awards Gala, aptly named “The Great Adsby”, was picked straight from the literary classic, “The Great Gatsby”, using design elements from the modern film, but with an advertising flair. Letter from the President: Morgan SEedarnee This special edition of the Volusia / Flagler Business Report brings you the winners of the 55th Annual American Advertising Awards for Daytona Beach. As the President and last year’s ADDY® Chair, I want to thank everyone who entered and also supported this year’s competition. Advertising and marketing plays an important role in our local economy and your support is crucial. At the American Advertising Awards Gala on March 1st, we honored the creative professionals who won Silver and Gold ADDYs® for their hard work and creative talents. We wish our winners the best of luck as they advance to the 4th District Competition, encompassing local Gold ADDY® winners from all of Florida and the Caribbean. Our organization also awarded four scholarships to deserving college and high school students looking to pursue a career in advertising or marketing, as part of our initiative to support our future professionals. This year our club started a mentorship program to inspire and guide students looking at careers in our industry, and is supporting a new student AAF chapter at Bethune Cookman University. Helping our local students serves many purposes and introduces them to mentors, internships and jobs in the industry. If our best and brightest are leaving the area after graduation, we will struggle to fill advertising industry jobs with qualified and talented professionals. The AAF Daytona Beach and American Advertising Awards competition gives much needed exposure to the level of creative work that can be achieved by agencies big and small, right here in our back yard, and raises funds for our educational programs and club operations. There’s never been a better time to get involved with the AAF - we are the unifying voice of advertising, with an organization run completely by volunteers and your community support. Join us at our next after-hours social, luncheon or educational outreach program and visit AAFDaytonaBeach.com to learn more. A special thanks to Halifax Media and the Daytona Beach News-Journal for their continued and unwavering support as we recognize the winners of the 55th Annual American Advertising Awards of Daytona Beach. Respectfully, Morgan Seedarnee President 2013-2014, AAF Daytona Beach Marketing and Interactive Services, Shok Idea Group 2 The 2013 Silver Medal Award This year Scott Disbennett of Shok Idea Group was recognized with the prestigious Silver Medal Award - AAF’s highest local honor - recognizing individuals who have made outstanding contributions to advertising, furthered the industry’s standards of creative excellence, and who have been active in local community service projects. Scott’s generous contributions to the community and local advertising industry, along with his show-stopping creative talents make him a well-qualified recipient of the 2013 Silver Medal Award. His work proves that small agencies can have big ideas, award-winning work, and bring national clients to Volusia County. It is with great honor that we present this award to Scott Disbennett, owner and creative director of Shok Idea Group. Past Silver Medalists 1963 1964 1965 1966 1967 1968 1969 1970 1971 1977 1978 Houston Lawing Bill Seitz George Schmidt Bob Webber Floyd Kay Jim Bosand & Fred Steadman Sedgeley Thombury George Tracy Tom Staed Lee Marshall Jim Benedict 1979 1980 1981 1982 1983 1984 1985 1987 1988 1989 1990 Don Shepherd (posthumously) Bob Hughes Sanoma Robertson W. John Johns Mike Jiloty Greg Snelling Jim Shipley John E Evans Clark Winchester Tippen Davidson Sally Snelling 2013-2014 Executive Board President: Morgan Seedarnee, Shok Idea Group President-Elect / ADDY® Chair: Kymbrough Kozak, KK Ad & Design Treasurer: Nicol Foresta, Shok Idea Group Secretary: Bob Geiger, Daytona Beach News Journal Public Service Director: Ira Heller, Bright House Networks Education Director: Nancy Holman, School Partnerships Auction Director: Carl Brigandi, Bright House Networks Social Media Director: Kirsten Stroud, Halifax Health Social Events Director: Betsey Lindley, Remax ADDY® Committee A huge thanks to the following for their service: Ira Heller, Bright House Networks Alin Jacobs, DME Cheryl Millin, Winter Park Blue Kay Galloway, Kay Galloway Marketing & Design Tom & Betsy Lindley Glynnis Johnson , PhD , Assistant Professor of Marketing BCU The Students of BCU 1991 Tony Welch 1992 Martha Vancamp 1993 Edee Dalke 1994 Jerry Doty 1995 Tom Lindley 1996 Alan Robertson 1997 Chris Scali 1998 Steve Wise 1999 Thom Giordano 2000Joetta Raylots 2002 Sharon Damante 2003 Angela Cameron 2004 Pam Moss 2005 Vickie Foley 2006 Jan Edwards 2007 Sharon Mock 2008 Michael Benedict 2009 Nikki Linn 2010 Kay Galloway 2010 Dean O’Brien 2011 Ira Heller 2012 Debbie Berner The Jim Shipley Scholarship Award Jim Shipley was a creative director of extraordinary talent. His work won more than 100 local, regional and national ADDY® Awards and was recognized by AAF Daytona Beach with the AAF Silver Medal in 1985. Jim was an active community volunteer, especially in education – serving on the DSC Advisory Committee for Commercial and Advertising Arts. In 1996 Jim died suddenly. His death rocked the local advertising industry. To recognize Jim’s professional accomplishments and his generous attitude toward mentoring students of graphic arts, a scholarship bearing his name was established. The 2014 Jim Shipley Scholarship Recipients are: Claire Jack - Mainland High School Marilu Duque - Deltona High School Kristen Colesanti - UCF Brianna Gainey - BCU 3 Thank you to our sponsors It is with the unwavering support of our local community that we are able to host the American Advertising Awards Competition and Gala. Special thanks to �the Great Adsby’ performers Artistic Director: Kevin Veiga Title:  “Smooth, Cool, Swing” Choreography: Carla Lester Music: Benny Goodman Dancers: Gina Abreu, Sarah Graff, Chelsea Lamie, Jose Soto, Calvin Johnson “The Charleston ” Performed by Bob Wilson & His Varsity Rhythm Boys Choreographed by Miss Crystal J. Draper Dancers: Paige Almada, Lacey Ayers, Raven Brown-Campbell , Victoria Maselli, Makenzie Sager, Delaney Stewart and Hannah York “A Little Party Never Killed Nobody (All We Got)” Performed by Fergie, Q-Tip and GoonRock from The Great Gatsby Official Soundtrack Choreographed by Miss Crystal J. Draper Dancers: Paige Almada, Lacey Ayers, Raven Brown-Campbell , Victoria Maselli, Makenzie Sager, Delaney Stewart and Hannah York 4 ADDY® Competition Judges Wanda McKoy Express Print & Promotional Items Birmingham, AL Wanda has been in the advertising business over 30 years and has served as a Sales and Account Manager/Owner of her business for 11 years. She has held many offices in the local, District and National divisions of the AAF. These responsibilities range from President of the Birmingham Advertising Federation to Governor of the 7th District of the AAF. In this position, she was responsible for various activities of the 31 advertising organizations in the states of Alabama, Mississippi, Georgia, Tennessee and Louisiana. She has also served as the National ADDY® Representative and served on the Eastern Region Committee for 4 years and a member of The Board of Directors for the AAF. Judging ADDY® Competitions is a loving past time for Wanda. This includes several local and regional ADDY® Competitions. Her expertise is in print and promotional items, but also works with local video productions and has worked on the production of a CBS Christmas special with several of the Nashville country stars called “Memories with Miss Edie and Friends”. Wanda has served in a volunteer capacity in many non-profit organizations, as well as supporting and encouraging the advertising industry in local high schools. Angela Wires Creative Services Knoxville, TN Angela Wires, owner of Creative Services, a Knoxville, Tennessee headquartered audio visual production company, has a distinguished career in both AAF (American Advertising Federation) jurying and service on Federation executive staffs regionally and nationally. She chaired or consulted with the Knoxville, Tennessee ADDY’s® for over a decade, serving as President and head of the Presidential committee for two years and board member for eight. Angela was a 2004 Hall of Fame Award Winner in the AAF Knoxville. She has also served with the 7th District as a Tennessee State Director for two years, where she also held the membership chair. A tenure as Software Technical Advisor with the AAF National ADDY® Sub Committee capped her service on the National ADDY® committee. After leaving a Director of Operations position for the CBS affiliate in Knoxville, she formed her own company. She was also a promotions & marketing director for the CBS affiliate as well. She has been a Creative Services Director for a Fox affiliate and commercial producer for an NBC station. She has produced award-winning broadcast work (including a Telly Award) for such national clients as SmithKline Beecham, Dodge, Ford, Lexus, Pilot Oil and Ronald McDonald House. Wanda is also a Silver Medal Award recipient by the Birmingham Advertising Federation. Judge’s Choice: Pirana Retail Campaign, Shok Idea Group “I chose the Pirana Campaign because of the completeness of the campaign. Baits are usually purchased by the user or as a gift. The design of the packaging covered both. The display design was even more impressive adding to the excitement of the product. The color, the movement and the water all part of making this a product that would be noticed. And as we all know, being noticed is the goal of a campaign of this nature. “ Judge’s Choice: Capt. Dudley A. Whitman Exhibit Invitation and Giveaway, Embry-Riddle Aeronautical University “A unique innovation of nostalgia bringing to mind… everything old is new again!” 5 Friends help Friends In your community, consider Bright House Networks: • Your trusted provider of TV, Home Phone and High Speed Internet • A place where employees are your neighbors, friends and family • As one of the best places to work in your area • A sponsor of local community programs and events At Bright House Networks, we like to lend a hand... where it matters most. We are proud to be a friend of AAF-Daytona Beach For more information about our local community initiatives, visit brighthouse.com/community 6 2013/14 ADDY® AWARD WINNERS Sales Promotion Catalog Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group EdgeWater Boats EdgeWater Catalog Darcey Thompson, Robert Holland Sales Kit or Product Information Sheets Award: Silver ADDY® Award Entrant: Shok Idea Group Advertiser:BookThatDoc.com Title: BookThatDoc.com Sales Kit Credits: The Shok Team Menu Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Grind GastroPub Grind GastroPub Menu The Shok Team Counter Top or Attached Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group Spyclops Surveillance Systems Spyclops Display The Shok Team Counter Top or Attached Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Benedict Advertising Peach Valley Café Caramel Coffee Table Insert Brittany Demers Free-Standing Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group EdgeWater Boats EdgeWater POP The Shok Team Single Unit Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Spyclops Surveillance Systems Spyclops Packaging The Shok Team Campaign Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group That’s Amore That’s Amore Packaging The Shok Team Free-Standing Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Benedict Advertising Peach Valley Café Menu Insert Brittany Demers Trade Show Exhibit Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group Metra Electronics CEDIA Exhibit The Shok Team 7 SALES PROMOTION - Campaign Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group Pirana Fishing Lures Pirana Retail Campaign The Shok Team SALES PROMOTION - Audio / Video Sales Presentation “JUDGE’S C HOIC E ” Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Michael J. Jiloty Ocean Center Daytona Beach Ocean Center Videoh Steve Sanacore Monica Olman Rob Uguccioni Jay Kline Michael J. Jiloty COLLATERAL MATERIAL Four Color SALES PROMOTION - Audio / Video Sales Presentation Award: Gold ADDY® Award “ BE ST Entrant: DME Studios ELEC TRO NIC” Advertiser:SlideMoor Title:SlideMoor Credits: Carmen Treffiletti, Tony DeCaires, Corey Colt Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Embry-Riddle Aeronautical University Embry-Riddle Aeronautical University Embry-Riddle Presidential Report Cynthia Philip, Trish Kabus Four Color Award: Gold ADDY® Award Entrant:Embry-Riddle Aeronautical University Advertiser:Embry-Riddle Aeronautical University Title: STEM Education Credits: Dean Poblete, Think Creative Four Color SALES PROMOTION - Audio / Video Sales Presentation Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award DME Studios DME Studios Snatch That Carmen Treffiletti, Tony DeCaires Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group Spyclops Surveillance Systems Spyclops Surveillance Systems The Shok Team Four Color Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Embry-Riddle Aeronautical University Embry-Riddle Aeronautical University Ph.D. Brochure Dean Poblete, Think Creative 8 Book Design (Entire Book) Campaign Award: Gold ADDY® Award Entrant:Florida Hospital Memorial Medical Center Advertiser:Florida Hospital Memorial Medical Center Title: Cancer Patient Wellness Guide Credits:Kelsi Gulig, Florida Hospital Volusia/Flagler Division Creative Services Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Embry-Riddle Aeronautical University - Donor Relations Embry-Riddle Aeronautical University - Donor Relationss Capt. Dudley A. Whitman Exhibit Invitation and Giveaway Michelle Harvey “ BE ST SHOW O OF VERA LL ” “BE ST O F PRINT” “JUDGE’S C HOIC E” Book Design (Entire Book) Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award DME Studios DME Studios CP Impressions DME Studios Single Award: Silver ADDY® Award Entrant:DME Advertiser: Daytona Beach Chamber of Commerce Title: 2013 Bike Week Poster Credits: Joshua Curtis, Alin Jacobs Invitation Award: Silver ADDY® Award Entrant: Halifax Health Advertiser: Halifax Health Title:Halifax Health Airlines, Employee Recognition Banquet 2013 Invitation Credits: Jon Cecil, Galen Horton Invitation Award: Silver ADDY® Award Entrant: Halifax Health Advertiser: Halifax Health Title:The Anatomy of a Halifax Health Physician, Doctors’ Day 2013 Invite Credits: Jake Scheerer, Galen Horton, Jennifer Wagner Invitation Award: Entrant: Advertiser: Title: Silver ADDY® Award Embry-Riddle Aeronautical University Embry-Riddle Aeronautical University ERAU Board of Trustee Invitation DIRECT MARKETING 3D Award : Entrant: Advertiser: Title: Credits: Silver ADDY® Award Benedict Advertising Team Volusia Brain Direct Mailer Joey Ramos, Bill MacQueen, Jonathan Benedict, Sarah Bush Apparel Award: Gold ADDY® Award Entrant: Halifax Health Advertiser: Halifax Health Title:Daytona Cubs Orthopedics Night Arm Sleeve Giveaway Credits: Jon Cecil Other Merchandise Award: Silver ADDY® Award Entrant: Halifax Health Advertiser: Halifax Health Title:Life, Stories of Hope and Courage in the Face of Cancer, 2014 Calendar Credits: Galen Horton, Lisa Viccaro, Paul Figura 9 2013/14 ADDY® AWARD WINNERS OUT-OF-HOME Catalog Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Halifax Health Halifax Health Daytona International Speedway Ambulance Wrap Jon Cecil, Galen Horton CONSUMER OR TRADE PUBLICATION Four-Color Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Michael J. Jiloty Ocean Center Daytona Beach Ocean Center Meeting & Convention Campaign Cindy Jenkins, Michael J. Jiloty, Steve Sanacore Four-Color Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group EdgeWater Boats It’s Better on the Edge The Shok Team NEWSPAPER Color Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Daytona State College The Daytona Beach News-Journal Salute to Success Laurie White, Gabriel Gomez Color Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Benedict Advertising Yours Truly Easter Campaign Joey Ramos, Bill MacQueen 10 Color Award: Entrant: Advertiser: Title: Credits: Outlets Silver ADDY® Award Michael J. Jiloty Florida Health Care Plans Open Enrollment Campaign Paul V. Sale, Michael J. Jiloty Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group Pirana Fishing Lures Pirana Website The Shok Team “Best of D igital” DIGITAL ADVERTISING Products Services Award: Gold ADDY® Award Entrant: Benedict Advertising Advertiser: Stock Car Hall of Fame Title: Stock Car Hall of Fame Credits:Brittany Demers, James McCarthy Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Zgraph, Inc. Discover DeLand Discover DeLand Bill Zachary Services Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Zgraph, Inc. Loretta Maimone - Realtor Loretta Maimone Website Nisa Nara Services Products Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Spyclops Surveillance Systems Spyclops Website The Shok Team Outlets Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group All Aboard Properties All Aboard Website The Shok Team Services Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Rush Marshall Rush Marshall Website The Shok Team Award: Gold ADDY® Award Entrant: Benedict Advertising Advertiser: Eric Lee Beddingfield Title: Micro Site Credits:Brittany Demers, James McCarthy Campaign Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Little Blog Dress Media Blue Sky Swimwear Blue Sky Swimwear Catalogue Shoot Darlynn Tacinelli Internet Commercials Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Blue Dog Video Sedation Systems Nitrouseal Medical Device Blue Dog Video 11 Internet Commercials Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award DME Studios DME Studios Crappy Gifts Carmen Treffiletti, Mike Lopez Branded Content, more than 60 seconds Award: Silver ADDY® Award Entrant: Embry-Riddle Aeronautical University Advertiser: Embry-Riddle Aeronautical University Title: Worldwide Conference Videos Credits:Paulo Jimenez, Kevin C. Norris, Katy A. Hendry, Grace C. Burgess, Becky L. Vasquez DIGITAL ADVERTISING - Campaign (for categories 32A-41C) Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award DME Studios Jacksonville Jaguars Jaguars Season TIcket Holder Renewal Campaign Carmen Treffiletti, Matt Ollila, Mike Lopez TELEVISION :30 Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Bright House Media Strategies J. Kim Periodontics Waiting Room Jason Morisette, Carl Brigandi :30 Award: Silver ADDY® Award Entrant: Bright House Media Strategies Advertiser: Racing’s North Turn Title: Hot Wheels on the Sand Credits:Julia Glasnak Bienemann, Steve Bayne, Jason Morisette, Tami Salame, Ira Heller ADVERTISING INDUSTRY Print Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award Shok Idea Group Shok Idea Group Shameless Self Promotion The Shok Team Broadcast Award: Silver ADDY® Award Entrant: DME Studios Advertiser: DME Studios Title: DME Studios Demo Reel Credits:Carmen Treffiletti, Tony DeCaires Broadcast RADIO :60 or more Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Michael J. Jiloty Frank Bruno Realtor Done Deal radio spot Michael J. Jiloty Award: Silver ADDY® Award Entrant: DME Advertiser:DME Title: DME Candy Box Credits:Tomas Pagan, Kathryn Wyckoff 12 2013/14 ADDY® AWARD WINNERS ADVERTISING INDUSTRY SELF-PROMOTION Integrated Campaign Award: Entrant: Advertiser: Title: Credits: Gold ADDY® Award American Advertising Federation Daytona Beach American Advertising Federation Daytona Beach 2013 ADDY Awards Intro Video Kay Galloway, Morgan Seedarnee, Mike Lopez, Ira Heller Responsive Design Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Benedict Advertising Stonewood Grill and Tavern Stonewood Grill and Tavern Website James McCarthy, Adam Bunke Responsive Design Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Adoption & Family Support Center Adoption Website The Shok Team Student Award: Gold ADDY® Award Entrant: Kristen Colesanti Institution: University of Central Florida Title:2013 Mazda 3 Concept Commercial ELEMENTS OF ADVERTISING Logo Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Pirana Fishing Lures Pirana Logo The Shok Team Logo Award: Entrant: Advertiser: Title: Credits: Silver ADDY® Award Shok Idea Group Spyclops Surveillance Systems Spyclops Logo The Shok Team 13 14 In addition to Gold and Silver ADDY® Awards, the AAF Daytona Beach awards a Best of Show winner in the Print, Electronic and Interactive categories and an Overall Award for the highest scoring entry. Each ADDY® judge will also choose their overall favorite entry for the Judge’s Choice Award. Also awarded is the “Most Impact” Award, and the Peoples’ Choice which are listed at AAFDaytonaBeach.com Congratulations to this year’s winners! Best of Show electronic PRINT DME Studios Advertiser: SlideMoor Title: SlideMoor Credits: Carmen Treffiletti Tony DeCaires Corey Colt Embry-Riddle Advertiser: Embry-Riddle Title: Capt. Dudley A. Whitman Exhibit Invitation and Giveaway Credits: Michelle Harvey Digital Shok Idea Group Advertiser: Pirana Fishing Lures Title: Pirana Website Credits: The Shok Team W h at ’ s i n s i d e Judges’ Choice Embry-Riddle Advertiser: Embry-Riddle Title: Capt. Dudley A. Whitman Exhibit Invitation and Giveaway Credits: Michelle Harvey Shok Idea Group Advertiser: Pirana Fishing Lures Title: Pirana Retail Campaign Credits: The Shok Team Most Impact Tel-Tron Advertiser: Tel-Tron Title: Tel-Tron is Becoming Silversphere Credits: Kaleb Scharmahorn 15 CONGRATULATIONS 2014 AMERICAN ADVERTISING AWARD RECIPIENTS! What’s i n s i d e AAFDAYTONABEACH.COM 16
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