Automotive Antenna Module Market Analysis, Trends, Outlook and Research Report 2016

Automotive Antenna Module Market Analysis, Share and Size,
Emerging Trends, Overview and Outlook, Growth And Segment
Forecasts To 2020
Technavio Announces the Publication of its Research Report Global Automotive Antenna Module
Market 2016-2020
Technavio recognizes the following companies as the key players in the global automotive antenna
module market: HARADA, Laird, Hirschmann Car Communication, Continental, Delphi, and Kathrein
Automotive.
Other Prominent Vendors in the market are: Amphenol, Antonics-ICP, Kymeta, Schaffner Solutions, and
u-blox.
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Commenting on the report, an analyst from Technavio’ s team said: “Satellite communication is cheaper
to implement than the current 4G LTE communication. Currently, 4G LTE covers just 10% of the globe,
and incremental investment needed for rest of the coverage is high compared to satellite
communication. Hence, we expect the satellite broadband technology to replace mobile network
technology. The trend of this shift in network technology will be positive for the automotive antenna
module and telematics markets to a great extent.”
According to the report, vehicles worldwide are seeing the rising adoption of wireless connectivity that
allows users to stay connected with the external world while driving. The connectivity not only enhances
driving pleasure through navigation capabilities and other features, but also improves the safety
quotient of the driver and passengers compared to traditional vehicles. Embedded cellular connectivity
is the most reliable method to provide connectivity to the car. Growing adoption of this technology in
the passenger car segment is a crucial driver for market growth. For instance, 34% of the new vehicles in
the US have embedded cellular solution, and the percentage is expected to increase to 86% by 2020.
Also, the global penetration of embedded cellular solutions accounted for 12% in 2015 and is expected
to reach 50% by 2020.
Further, the report states that the antenna is a necessary component for enabling wireless
communication in vehicles, and frequent technology advances and upgrades will make the use of
antenna unviable as antenna is selected based on the communication channel. Hence, it is a challenge
for OEMs to design antenna that is viable to all these continuous changes. Currently, OEMs use mobile
network technologies, such as 3G, 4G LTE, 4G LTE-A, and 5G, to implement connectivity related services
in vehicles. These services require antennas that are designed to emit radiation horizontally, while
upgrading the technology to satellite networks. These antennas generate circularly polarized radiations.
Hence, it is a challenge for OEMs to develop antennas that are reliable to new technology
advancements.
The study was conducted using an objective combination of primary and secondary information
including inputs from key participants in the industry. The report contains a comprehensive market and
vendor landscape in addition to a SWOT analysis of the key vendors.
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About Antennas
Antennas are the necessary component of any wireless communication system. Hence, they are
considered as an ideal fitment for vehicles and are most often fitted in passenger cars owing to rising
wireless content in the segment. The rising preference of customers toward driving pleasure and safety
is pushing the adoption of wireless connectivity through antennas among outreach segments like luxury
cars that earlier perceived antenna as low-tech component. This has further widened the reach of the
automotive antenna module market. The high adoption of passenger cars in the Americas and APAC,
especially in Mexico and China, is fueling the growth of the global automotive antenna module market,
which will remain the dominant category during the forecast period.
Technavio’ s analysts forecast the global automotive antenna module market to grow at a CAGR of
7.23% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global automotive antenna
module market for 2016-2020. To calculate the market size, the report considers the annual sales value.
In terms of regional market size, regional sales data have been considered.
The market is divided into the following segments based on geography:
Americas
APAC
EMEA
Technavio's report, Global Automotive Antenna Module Market 2016-2020, has been prepared based
on an in-depth market analysis with inputs from industry experts. The report covers the market
landscape and its growth prospects over the coming years. The report also includes a discussion of the
key vendors operating in this market.
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Connect for more details:
Sam Collins
Market Reports Center
1-646-883-3044 (US)
[email protected]

According to the report, vehicles worldwide are seeing the rising adoption of wireless connectivity that allows users to stay connected with the external world while driving.