Sachet Packaging Market

Sachet Packaging Market Application and by
Geography - Global Trends and Forecast to 2025
Sachet packaging is the flat four- or three-layer pack, which is made of various
materials such as paper, plastic, and aluminum. Sachet packaging requires less
packaging material and less storage space thereby, reducing the transportation cost.
Sachet packaged products are available at lower costs as compared to bulk
packaged products, in turn making them affordable to consumers of any income.
They can be used for packaging of liquids, powders, wipes, capsules, among others.
Products such as shampoos, hair oil, detergents, lubricants, sauces, tea, coffee,
cream, and mouth fresheners are packaged using sachet packaging.
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Increasing demand for packaging small quantities of products in various industries
such as cosmetics, personal care, pharmaceuticals, food and beverages, is in turn,
driving growth of the sachet packaging market. Sachets are commonly used for
advertising or demonstration purposes such as free distribution of product samples
among consumers, to create product awareness. The increasing inclination of
companies towards product awareness, is in turn, boosting demand for sachet
packaging. Development of and increasing preference towards emitting sachets
such as ozone emitting sachets, ethanol emitting sachets, has augmented the
growth of the sachet packaging market.
Availability of alternatives to sachet packaging such as flexible packaging and stick
packaging, is a major restraint for growth of the market for sachet packaging.
Among material types, plastic is the largest segment, owing to the advantages
properties of plastics such as lightweight, flexibility, toughness and strength, shock
absorption. Among package sizes, the 1ml to 10ml segment is the largest segment
attributing to the increasing demand for sachet packaging in single-dose application
products, trial packs, and travel packs. Among applications, the cosmetics and
personal care segment accounted for the largest segment due to its affordability and
ease of use. Various cosmetics and personal care product manufacturers provide
trial packs, as a marketing strategy to increase the market penetration of the product.
Asia Pacific holds the largest market for sachet packaging, owing to highest demand
for sachet packaging in various applications such as cosmetics, personal care
products, pharmaceuticals, food and beverages, and consumer goods. According to
India Brand Equity Foundation (IBEF), an initiative by Ministry of Commerce &
Industry, Government of India, fast-moving consumer goods (FMCG) market in India
is estimated to register a CAGR of 20.6% to reach around US$ 103.7 billion by 2020,
from US$ 49 billion in 2016. Major segments of FMCG in India include around 50%
household and personal care, 31% healthcare, and 19% food and beverages.
Growth of FMCG segments is in turn, expected to drive growth of the sachet
packaging market.
North America is the second-largest market for sachet packaging due to increasing
demand from end-use industries including food and beverages, cosmetics, personal
care products, and pharmaceuticals and presence of large retail sector.. The total
food stores sales in Canada was US$ 115,561 million in 2015, which increased to
US$ 118,859 million in 2016, according to Ministry of Food Agriculture and Rural
Affairs, Ontario. Significant demand for sachet packaging in this region is attributed
to the growing food sector.
Europe is a lucrative market for sachet packaging, owing to the presence of the
largest cosmetic industry in the region. Germany holds the largest market for
cosmetics, which was valued at US$ 15.39 billion, followed by U.K, which was
valued at US$ 13.62 billion in 2015, according to Cosmetics Europe, The Personal
Care Association, trade association for European cosmetics and personal care
products. Cosmetics being the largest application for sachet packaging, the region is
expected to witness lucrative growth during the forecast period (2017 – 2025).
Various companies are developing new technologies that are contributing to growth
of the sachet packaging market. For instances, in May 2017, Unilever introduced
new technology called CreaSolv Process to recycle sachet waste, in which sachets
would be converted to plastics and reused. This would decrease the waste
generated by plastic sachets.
Major players operating in the sachet packaging market include Amcor Limited,
Bemis Company, Inc., Constantia, Sonoco Products Company, Huhtamaki Group,
Mondi, Sealed Air Corporation, RCP Ranstadt GmbH, and Clondalkin Group.
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North America is the second-largest market for sachet packaging, owing to increasing demand for sachet packaging in the cosmetics and consumer goods sectors.

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