Personal Care Products

Personal Care Products Market - Global Industry Insights,
Trends, Outlook, and Opportunity Analysis, 2018–2026
Personal care products are primarily used to help maintain and enhance personal
hygiene and physical appearance of an individual. These products are thus
widely used across every household, by people belonging to all age groups,
genders, and ethnic and economic status. Hygiene, the imperative to human
health and wellbeing, is also the precursor to several diseases such as
tuberculosis and malaria. Increasing preference for personal care products over
the recent past is a result of increasing consumer awareness about various
hygiene-related diseases as well as the benefits of such products to reduce risk
of the spread of these diseases. This in turn, is boosting growth of the personal
care products market. Furthermore, rising health consciousness among the
populace over the recent past, is increasing inclination towards natural and
organic personal care products, owing to increasing awareness about the
negative health impacts of synthetic personal care products.
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Asia Pacific is expected to be the fastest growing region in the global personal
care products market during the forecast period, owing to growing awareness
regarding personal hygiene, growing inclination towards men’s grooming
products, and burgeoning growth of the retail industry in the region.
Product innovation is one of the key strategies adopted by the leading players in
the personal care products market. Manufacturers are focusing on producing
multifunctional personal care products and sachets to further enhance their
global presence. Some of the major companies operating in the global personal
care products market are Estee Lauder, Yves Rocher, The Body Shop, The Hain
Celestial Group, L’Oreal S.A., Colgate-Palmolive Company, Johnson &
Johnson, Unilever PLC, Avon Products Inc., Procter & Gamble, and Kao
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Personal Care Products Market product type, distribution channel, and geography - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017–2025