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Ceramic Decal Market Leading Players Analysis, Market status and Forecast Up To 2026

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The research report on Ceramic Decal Market is segmented by Product Type, Application Method and by Application – Size, Share, Outlook, and Opportunity Analysis, 2018 – 2025
Ceramic Decal Market Leading Players Analysis, Market
status and Forecast Up To 2026
Ceramic decal is the transfer technique used to design or decorate stoneware,
porcelain, and glass of various composition. It is also known as indirect
printing or transfer of images to the ware. Decals offer various advantages
such as flexible application and they enable decoration of irregular surfaces,
which is not possible in direct printing such as convex and concave pieces.
The durability of ceramic materials make them preferred choice for various
applications and end-use industry.
Market Dynamics
Ceramic decals offer cost effective solution as compared to other decorating
methods such as slip decorating techniques, as they require less set up time,
less labor intensive, less clean up and others, which is expected to drive the
ceramic decal market growth. Growing ceramic industry is one of the major
factor driving the growth of market. According to Bangladesh Investment
Development Authority (BIDA), the ceramic industry is valued more than
US$ 10 billion worldwide.
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Furthermore, growing construction industry coupled with increasing
government spending on infrastructural activities is resulting in burgeoning
the growth of ceramic decal market. According to Government of the United
Kingdom (Her Majesty’s Government), the construction market is projected
to witness growth of over 70% by 2025, worldwide.
According to India Brand Equity Foundation (IBEF), the government of
India is focused on growth of the infrastructure sector and allocated US$
92.22 billion for the infrastructure sector. Also, companies in India and
Malaysia signed deals for infrastructure projects to be implemented in India.
However, ceramic materials can crack easily when hit with heavy items,
which is expected to hinder the market growth.
Market Trends
Among application, the ceramic tiles segment is expected to witness a
significant growth in the near future, owing to increasing demand in
construction industry, which aids the growth of construction industry.
According to Office for National Statistics, the overall value of new work
construction was US$ 116,215.7 million in 2016.
Among product type, the digital ceramic decal segment is expected to
witness significant growth in global ceramic decal market, owing to
advantages such as fast process and short runs are possible at a relatively low
cost as compared to other products.
Key manufacturers are focused on launching new products and plant
expansion to expand their product portfolio to meet increasing consumer
demand. For instance, in September 2012, Xaar Plc., launched Xaar 1001
GS12 tile printers, designed to meet specific requirement in ceramic sector.
Also, Digital Ceramic Systems Ltd. launched ceramic color technology in
September 2017, for high firing temperatures of nearly 1300C. High
temperature firing ensures durability and excellent wear-resistance making
custom decorated.
Market Outlook
Europe holds a significant position in the global ceramic decal market
growth, owing to increasing demand for dinnerware, resulting in positive
growth of ceramic imports in this region. According to Center for the
Promotion of Imports (CBI), Ministry of Foreign Affairs, the dinnerware
production in Europe was valued at US$ 1.87 billion in 2014, with average
annual growth rate of 2.4% during 2010 - 2014 and accounted import value
for US$ 2.11 billion in 2014.
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Asia Pacific is expected to be the fastest growing region in global ceramic
decal market over the forecast period, owing to growing construction
industry in this region. According to India Brand Equity Foundation (IBEF),
the construction industry in India is expected to become third largest
construction market by 2025, in the world and accounted for the growth of
5.9% during 2012 - 2013. Furthermore, Asia pacific is one of the largest
region in consumption and the production of ceramic tile, which in turn
driving the growth of ceramic decal market. According Indian Council of
Ceramic Tiles and Sanitaryware, India ranked third in terms of ceramic tiles
production in the world and the overall production 12 billion square meter in
2015.
Key Players
Some of the leading players operating in the global ceramic decal market
include Stechcol Ceramic Crafts Development (Shenzhen) Co., Ltd,
Bailey Decal Limited, Leipold International GmbH, Tullis Russell
Group Ltd, Bel Inc., Design Point Decal, Inc., and others.
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