How to Plan and Implement a Newsroom 3.0 - WAN-IFRA

How to Plan and Implement
a Newsroom 3.0
3 August 2010, Kuala Lumpur, Malaysia
09:30 - 17:00 hrs.
The workshop aims to support publishing and newsroom executives looking to find
the best route to transform their newsrooms into effective multiple media news and
information operations. The course combines strategic, operational, cultural and
change management aspects of editorial change processes using examples from
as the Director of Newsplex in 2005.
around the world. It will include a variety of exercises throughout the day which
Since 2009, as Executive Director, he
aim to stimulate discussion and debate as well as help participants apply the knowl-
has been responsible for WAN IFRA
edge to common editorial situations.
services for Publishing, Editorial and
General Management. In this role he
The training will specifically review and discuss the following concepts:
also advises publishers and editorial management in
UK, Europe, USA and Asia on developing and imple-
• Developing an editorial strategy for integration between print and digital
menting publishing strategies, new models of organi-
• Audience and brand focus as central to editorial product and service development
zation and process redesign. He has a Ph.D. in eco-
• Basic concepts of the multiple media organisation with international examples
nomics and technology and has worked as a General
• The phases and pitfalls of editorial change
Manager in the new media industry before he joined
• Measures for planning change
IFRA. He started his career as a Studio Manager at the
• Framework for implementing change
Austrian Broadcasting Cooperation.
• Tools and approaches for how to sustain change long term
consultant, trainer and researcher for
WAN-IFRA. Trained as an Anthropologist and specialising in the behaviour
of people in media organisations,
she has made extensive research into
change and conflict in newsrooms, working especially
with journalists and newsroom management. Her
professional background is working in change management with a variety of organisations and training
management in dealing with conflict in international
organisations. Sarah’s current projects are developing
consulting services and trainings as part of the new
Change Management Initiative for Ifra and IfraNewsplex. Sarah is also leading a research project focusing
on internal reorganisation for publishing houses.
More information & online registration at:
Venue & Hotel Accommodation
Shangri-La Hotel Kuala Lumpur
11 Jalan Sultan Ismail, 50250 Kuala Lumpur
Tel: +603 2032 2388
Room rate:
Deluxe Single: RM350++
Deluxe Double: RM390++
Executive Single: RM380++
Executive Double: RM420++
(All room rates are inclusive of breakfast)
For reservations, please email to [email protected]
For more information on training, please contact:
WAN-IFRA Asia Pacific Pte. Ltd.
Ms Jen Teo
Manager, Training & Supplier Services
How to Plan and Implement a Newsroom 3.0
Email: [email protected]
Please complete the form and send,e-mail or fax to:
WAN-IFRA Asia Pacific Pte. Ltd. В· 25 International Business Park В·
#04-110 В· German Centre В· Singapore 609916
Phone +65.6562.8445 В· Fax +65.6562.8441 В· E-mail [email protected]
Tel: +65 6562 8445  Mobile: +65 9736 1900
Please select one of the following:
Workshop only:
Last name
c Member
EUR 300
c Non Member
EUR 375
When booked together
c Member
EUR 250
with conference:
c Non Member
EUR 325
First name
Fee inclusive: Training material, coffee breaks and luncheons.
Payment details: (Please select a method of payment)
Postal code, City
cBy cheque. Please make cheque payable to WAN-IFRA Asia Pacific Pte. Ltd. and mail
to address above
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c 1 Visa   c 2 Mastercard   c 3 AMEX
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WAN-IFRA Member    c Yes   c No
A/C Name: WAN-IFRA Asia Pacific Pte. Ltd.
EUR A/C No.: 0-313518-035
SGD A/C No.: 0-313518-019
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Bank: Citibank Singapore Ltd
Capital Square Branch, 23 Church St. #02-01, Singapore 049481
Total amount payable in Euro /SGD
Important Note:
Payment is required with registration and must be received prior to the event to
confirm your booking. Confirmation will only be sent via email upon receipt of
payment. WAN-IFRA reserves the right to make any amendments that it deems to
be in the interests of the training without any notice.
Cancellation & Replacement
Any cancellation or replacement must be sent in writing via email or fax. A 50%
refund will be given if cancellation is received 2 weeks before the event. Regrettably,
no refund can be made for cancellation received less than 2 weeks before the event.
A replacement is welcome if you are unable to attend. Written notice should be
given to WAN-IFRA not later than 2 weeks before the event.
Participation fee becomes due immediately upon receipt of the invoice, or no later than
4 weeks before the beginning of the event.
The contract governing participation in events comes into effect exclusively subject to
the WAN-IFRA General Conference Conditions, an excerpt of which is produced in the