Functional Bars Market is Appraised to be Valued US$ 2,200 Mn by 2026

Functional Bars Market to Exceed US$ 2,200 Mn by 2026
A growing global health conscious population expects health specific benefits from the food
products they consume. People are concerned about the food they eat as well as its content, in the
wake of increased awareness regarding health safety. This has been the foremost reason behind the
growing prevalence of functional bars over normal chocolate bars. A new research report revolves
around the growing market of functional bars worldwide with special focus on the improved
product line introduced by various companies. This comprehensive research report by Persistence
Market Research is titled ‘Functional Bars Market: Global Industry Analysis 2013-2017 and
Forecast 2018–2026.’ This study highlights revenue growth of the market, projecting an expected
market value of over US$ 2,200 Mn by the end of 2026. The market is anticipated to grow at a
CAGR of 4.1% during the forecast period 2018 – 2026.
Report overview @ https://www.persistencemarketresearch.com/market-research/functional-barsmarket.asp
Global Functional Bars Market: Overview : Functional bars account for 3.8% volume share of the
global functional food and beverages market. The attractiveness of the market is growing by the day
with the rise in inclination of people towards functional food products. Owing to the growth in
demand from confectioners and retailers for health promoting products, some manufacturers have
started rolling out functional chocolate bars under private label tags. People mostly engage in selfdiagnosis through healthier food selection, which is further expected to create a steady demand for
functional foods with claims to reduce bodily ailments.
Functional bars are an excellent on-the-go product, offered under the functional food segment,
which suit the demand from the working population that depends heavily on snacking without
compromising on the nutrition of a balanced diet. This working population captures a large part of
the consumer base of the global functional bars market. Manufacturers are leveraging lucrative
opportunities in the global market by offering guilt-free organic products to consumers. They are
investing heavily in procuring organic ingredients to help them gain consumer trust and expand
their customer base.
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The research report also comprises a regional outlook, which focuses on an analysis of specific
regional markets for functional bars. Among the top regions, North America is expected to lead with
the highest market value. However, in terms of growth rate, APAC is anticipated to witness surging
demand in the coming years, thereby providing more lucrative opportunities for manufacturers of
functional bars.
Global Functional Bars Market: Opportunities for Key Businesses : In order to attract more number
of consumers towards their products, several manufacturers are seen offering activity specific
ingredient compositions. The energy bars segment is expected to witness new fragmentation,
targeting specific sports activities such as gaming, cycling, and other endurance activities, so as to
gain new customers by providing a customized solution through functional bars. There is also a
sharp rise in the availability of weight loss products that claim to help people lose weight. Some key
players in the functional bars market have already slotted their products into specific wellness
segments, such as diabetes friendly, digestion enhancement, cognitive enhancement, and others.
This trend is expected to take center stage in the global functional bars market over the forecast
period.
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bars-market/toc
Some of the top companies currently dominating the global functional bars market include Halo
Foods, Leader Foods OY, Prinsen Food Group B.V., Frankonia Schokoladenwerke, Nutrition &
Santé SAS, Atlantic Grupa D.D., B.V. Vurense Snack Industries, SternLife GmbH & Co. KG, and
Anona GmbH.
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Functional Bars Market is Appraised to be Valued US$ 2,200 Mn by 2026