Feminine Hygiene Product Market Drivers & Growth, Demands and Forecast to 2025

Adroit Market Research
Global Feminine Hygiene Product
Market
Drivers, Restraints, Potential Growth Opportunities,
Vendor Competitive Landscape, Trends and Forecast
2018-2025
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Adroit Market Research
Global Feminine Hygiene Product Market Size, Industry Trends 2018-2025
• Feminine hygiene products commonly known as menstrual hygiene products are specifically for a personal care used by
women for bodily functions related to the vulva and vagina, such as menstruation or vaginal discharge. These products are
constructed on layers of cotton fabrics and alternate layers of superabsorbent polymers or plastics. Such products are
manufactured from a wide variety of synthetic as well as from natural raw materials. Due to increasing awareness of using
hygiene products among teenagers and aged-women the demand for products made from natural raw materials is steadily
witnessing the growth count. The global feminine hygiene product market size is expected to grow by xx billion by end of
2026, which would be around xx% average growth every year from 2018-2026.
• Nowadays, the use of feminine hygiene wash is increasing in young women, the feminine market of hygiene wash is
expected to reach xx million by end of 2026, where the use of panty liners and menstrual cups are low and expected to
grow in the future, but not as compared to other hygiene products.
• These products are mainly available in supermarkets, convenience stores, Departmental stores, Retail pharmacies, and
online purchase. Currently, retail pharmacies are holding the sharp stake on feminine hygiene market share, where
supermarkets are contributing higher market growth revenue share due to increasing infrastructure, the standard of living,
awareness, and purchasing power of urban countries.
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Global Feminine Hygiene Product Market Size, Industry Trends 2018-2025
• In terms of value, Asia Pacific holds the largest market and yet expected to increase at CAGR 7.6% by 2026. North America,
Latin America, Europe are the key regions, moreover, Asian countries is still a taboo in menstrual hygiene. However,
resulting the government initiatives and awareness campaigns productive sanitary products has been launched to keep
women away from any infection or allergies at affordable pricing. The high-end products such as internal cleanser, tampons,
and sprays have resulted in the increasing demand in emerging regions such as North America, West Europe, and more
others.
Factors impacting world feminine hygiene market
• Increasing demand of organic raw material: In order to decrease the environmental issues, as well as personal hygiene is
concerned, women now a days are moving towards pads and tampons which are environmental friendly and hygienic.
• Increasing demand for products such as tampons and panty liners in developing countries: Rising level of consumer
education and increase in awareness about alternative hygiene products such as tampons and panty liners have led to an
increase in demand for these products in developing countries.
• Increasing the disposable income of the middle class: Increase in disposable income of the middle-class people in countries
such as Brazil, and China has led to an increase in women’s appetite for quality hygiene products, as a result, the purchasing
power of women are rising and so the demand.
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Global Feminine Hygiene Product Market Size, Industry Trends 2018-2025
• Some of the key manufacturers are Edge well Personal Care Company, Hengan International Group Co. Limited, KimberlyClark Corporation, Svenska Cellulosa Aktiebolaget. Kao Group, Unicharm Corporation, Lil-Lets Group Ltd, Pay Chest Inc., and
Procter & Gamble Co. The global hygiene product market is more targeted on the Asia-Pacific region due to the high-growth
rate of the population. The revenue growth of the global feminine hygiene product market in underdeveloped countries is
estimated to slow down resulting to the reports of women suffering from infections and allergies by using cheap and local
products. Adverse effects of ingredients used in conventional sanitary products and environmental risks are the only
restraint in the market, but still, in there is a huge scope of growth in feminine hygiene product industry in the near future.
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“Feminine Hygiene Product Market”, this study is recently published by Adroit Market Research covering global market size.