OM0018-Technology Management

FALL-2015
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Master of Business Administration - MBA Semester 4
OM0018-Technology Management
(Book ID: B1979)
Assignment (60 Marks)
Note: Answer all questions must be written within 300 to 400 words each. Each Question carries
10 marks 6 X 10=60.
Q1. a. Explain Technology Management at various levels
b. Discuss briefly about strategic technology management.
Answer. a. Many managers work in an organisation. However, these managers do not work at the
same level. They work and operate at different positions. Hierarchy of these managerial positions
is called Levels of Management.
Q2. a. Write about the changing trends in the industry
b. Explain the methods for Strategic Analysis and Decision Making
Answer. a. 1. 'SMAC Stack' adoption to gain speed.
A manufacturing comeback is being driven by SMAC — social, mobile, analytics and cloud. The
SMAC Stack is becoming an essential technology tool kit for enterprises and represents the next
wave for driving higher customer engagement and growth opportunities. The need to innovate is
forcing cultural change within a historically conservative "if it's not broke don't fix it" industry, and
SMAC is helping
Q3. a. Explain about the concept of strategic planning
b. Describe the concept of technology maps.
c. What is technology forecasting?
Answer. a. Strategic planning is an organization's process of defining its strategy, or direction, and
making decisions on allocating its resources to pursue this strategy. It may also extend to control
mechanisms for guiding the implementation of the strategy. Strategic planning became prominent
in corporations during the 1960s and remains an important aspect of strategic management. It is
executed by strategic planners or strategists, who involve many parties and research sources in
their analysis of
Q4. What is the impact of the technology change on the following?
a. Organizational productivity
b. Quality of work life
Answer. a. Technology and Productivity Growth
"The strong performance of productivity growth in the second half of the 1990s was in fact
attributable to accelerating technical change, not to poor measurement or to temporary factors."
Productivity is one of the most closely watched indicators of long-term economic prospects. Rising
productivity is the key to making possible permanent increases in the standard of living. In
Productivity Growth in the 1990s: Technology, Utilization, or Adjustment (NBER Working Paper
No. 8359), authors
Q5. Demonstrate Global Information System with neat diagram.
Answer. A global information system (GIS) is any information system which attempts to deliver
the totality of measurable data worldwide within a defined context.
The Global Information System (GIS) is a global-coverage, core current strategic intelligence
service for use only by governments. It is not available to non-governmental subscribers. GIS
represents a base of more than 250,000 pages of data and images on 255+ countries and
territories, updated daily, along with a constantly-growing database of special reports on a wide
range of specialist
Q6. Explain the conceptual framework of Management of Technology with a neat diagram.
Answer. Technology management is set of management disciplines that allow organizations to
manage their technological fundamentals to create competitive advantage. Typical concepts used
in technology management are: technology strategy (a logic or role of technology in organization),
technology forecasting (identification of possible relevant technologies for the organization,
possibly through technology scouting), technology roadmap (mapping technologies to business
and market needs), and technology project portfolio (a set of projects under development) and
technology portfolio (a set of
FALL-2015
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